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Techtronic Industries - TTI · 1 week ago

Associate Marketing Manager - Advertising (Video)

Anderson, SC

Full-time

Onsite

Mid Level

3+ years exp

Techtronic Industries is a fast-growing world leader in Power Tools and Outdoor Power Equipment. The Associate Marketing Manager – Advertising (Video) will be responsible for planning, executing, and optimizing connected TV and digital video platforms to support brand awareness and performance objectives.

Consumer GoodsE-CommerceIndustrialMachinery ManufacturingManufacturingReal Estate

Responsibilities

Execute video campaigns that efficiently drive awareness, engagement, and conversion against established KPIs

Manage audience targeting, bidding strategies, and creative testing frameworks

Leverage deep platform knowledge to apply best practices in targeting, creative formats, and bidding strategies

Partner with media agencies and platform partners to execute buys and optimize delivery

Partner with creative and content teams to develop effective ad concepts and assets

Support testing roadmaps across audiences, creative, and formats, including emerging opportunities

Monitor performance daily and implement optimizations to improve efficiency and results

Translate campaign performance into clear takeaways and actionable recommendations for stakeholders

Generate weekly and monthly performance reports with clear insights and learnings

Stay current on platform updates, ad products, and platform capabilities

Performs other related duties as assigned

Qualification

Video advertising expertiseCTV media buyingDSP experienceExcel proficiencyPowerPoint proficiencyGoogle Analytics familiarityAnalytical skillsBusiness knowledgeInterpersonal skillsCommunication skillsDecision making skills

Required

3+ years of experience managing video and/or CTV media buying

Experience working with DSPs and video measurement frameworks

Strong understanding of video and CTV advertising ecosystems

Proficiency in Excel and PowerPoint

Familiarity with web analytics platforms (Google Analytics)

Preferred

BS/BA degree preferred

Company

Techtronic Industries - TTI

Glassdoor3.3

Techtronic Industries Company Limited (“TTI”, or the “Company”), founded in 1985 by German entrepreneur Horst Julius Pudwill, is a world leader in cordless technology.

Founded in 1985

Kwai Tsing, New Territories, HKG

10001+ employees

http://ttigroup.com/

Funding

Current Stage

Public Company

Total Funding

unknown

1990-12-17IPO

Leadership Team

Steven Richman

Chief Executive Officer and Group Executive Director

Ross Gilardi

SVP of Finance - Investor Relations

Recent News

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Company data provided by crunchbase