Carle Health · 19 hours ago
Strategic Communications Program Executive
Carle Health is a healthcare system with nearly 16,600 team members in its eight hospitals and various healthcare businesses. The Strategic Communications Program Executive is responsible for directing the communications strategy to advance key business initiatives, developing comprehensive communications plans, and advising business leaders on effective communication channels.
Hospital & Health Care
Responsibilities
Develops and implements comprehensive communications plans that align with key business initiatives. This involves analyzing organizational goals, identifying target audiences, and crafting frameworks to deliver impactful messages
Maintains a centralized communication calendar to ensure timely and consistent delivery of information
Crafts clear, concise, and relevant messaging tailored to diverse internal and external audiences
Ensures that all communications reflect the organization’s values and support its strategic direction
Serves as a trusted advisor to business leaders, recommending the most effective platforms and channels for reaching intended audiences
Guides leaders on leveraging digital, print, and in-person communication tactics to maximize engagement
Manages the utilization, and optimization of communication tools and technologies to accomplish stated objectives:
Using data and analytics to optimize performance, inform content strategies, guide enhancements, and provide actionable insights
Leveraging employee attributes to personalize and automate content delivery
Guiding the rollout of campaigns, and communication initiatives
Resolving issues and evaluating new solutions to improve communication efficiency and effectiveness
Other duties as assigned
Strategic Thinking: Ability to anticipate trends, identify challenges, and devise solutions that advance initiative objectives
Innovative Problem-Solving: Delivers creative approaches to overcoming communication barriers and engaging diverse provider populations
Strong communication skills: Ability to articulate platform capabilities and communicate effectively with internal teams
Monitor and assess communication effectiveness, using analytics and feedback to refine strategies
Project management skills: Experience in executing projects, especially around content strategy, within established timelines
Qualification
Required
Bachelor's Degree: Related Field
Bachelor's Degree: Healthcare Administration
Bachelor's Degree: Public Relations
Bachelor's Degree: Business Communications
Work Experience: Healthcare marketing
Work Experience: Healthcare management
Strategic Thinking: Ability to anticipate trends, identify challenges, and devise solutions that advance initiative objectives
Innovative Problem-Solving: Delivers creative approaches to overcoming communication barriers and engaging diverse provider populations
Strong communication skills: Ability to articulate platform capabilities and communicate effectively with internal teams
Monitor and assess communication effectiveness, using analytics and feedback to refine strategies
Project management skills: Experience in executing projects, especially around content strategy, within established timelines
Benefits
Carle Health offers a comprehensive benefits package for team members and providers.
Company
Carle Health
Carle Health is a vertically integrated system with a bold but simple mission: to be the trusted partner in all healthcare decisions for everyone who depends on it.
Funding
Current Stage
Late StageLeadership Team
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