iHeartMedia · 2 days ago
Director, Sponsorship Marketing & Special Programs
New York, NY (55th St)
Full-time
Hybrid
Director/Executive
$200K/yr - $250K/yr
8+ years expiHeartMedia is the number one audio company in America, reaching 90% of Americans every month. The Director, Sponsorship Marketing & Special Programs leads the development and packaging of cross-platform sponsorship programs, equipping sales teams with necessary tools and managing key partner relationships.
AdvertisingAdvertising PlatformsBroadcastingInternet RadioMusicPodcast
Responsibilities
Lead development of cross‑platform sponsorship packages and sales materials with GTM and Media Strategy teams
Ensure programs have clear messaging, brand targets, and media plans aligned to revenue goals
Roll out programs to national and market sales teams; provide ongoing sales coaching and strategic guidance
Join seller-led pitches with clients and agencies; tailor narratives by category
Serve as central point of contact for negotiations, exclusivities, and pricing exceptions
Collaborate internally and externally to support revenue delivery, co-sell agreements, and sponsor commitments
Oversee an annual slate of special programs (e.g., Women’s Sports, New Year's Rockin' Eve, Olympics, Global Citizen, Podcast Awards)
Manage relationships with partners such as TikTok, ABC/DCP, NBCU, SXSW, and Global Citizen
Partner with Events, Sales, GTM, and Media Strategy teams to ensure seamless execution and consistent communication
Maintain regular market roll-outs, updates, and alignment cadences
Qualification
Required
8–12+ years in media, sponsorship marketing, partnerships, or integrated sales
Strong client-facing skills with proven ability to pitch and influence senior agency/brand decision-makers
Experience developing cross-platform sponsorship packages spanning radio, digital, podcast, social, and live events
Demonstrated ability to negotiate terms, manage partner relationships, and support pricing/P&L decisions
Highly collaborative, with the ability to work across Sales, GTM, Media Strategy, and Events
Excellent communication, storytelling, and strategic problem-solving skills in a fast-paced environment
Preferred
In-Depth knowledge of the media industry and related sales processes
Ability to apply expertise in a complex sales environment to service large accounts and/or complicated business segments
Confidence to prospect and quickly build rapport with customers, adapting messaging and style based on customer needs
Ease working with senior level executives and using influencing skills to negotiations and drive sales
Desire to stay abreast of emerging market trends and customer needs to expand relationships and trust
Confidence to solve complex problems using analysis, judgement and multiple sources of information
Accountability for your own work and a desire to provide guidance to new team members
Business development experience with new and existing customers
Benefits
Employer sponsored medical, dental and vision with a variety of coverage options
Company provided and supplemental life insurance
Paid vacation and sick time
Paid company holidays
A Spirit day to encourage and allow our employees to more easily volunteer in their community
A 401K plan
Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!
Company
iHeartMedia
iHeartMedia is a mass media company that provides a range of multiplatform advertising and marketing opportunities.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.1B2019-07-18IPO
2017-02-14Debt Financing· $476.37M
2013-12-17Debt Financing· $621.9M
Leadership Team
Robert Pittman
Chairman & CEO
Richard Bressler
President, COO, & CFO
Recent News
2026-01-22
Business Standard India
2026-01-22
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2026-01-22
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