Brooksource · 4 days ago
Tealium Tag Lead
New Brunswick, NJ
Contract
Hybrid
Mid LevelBrooksource is supporting an enterprise client in New Jersey, seeking a Tealium Tag Lead for a 10-week project. The role involves working with a team of consultants to complete the client roadmap, focusing on governance, cross-functional facilitation, and technical translation related to digital marketing and analytics.
EmploymentHuman ResourcesInformation Technology
Hiring Manager
Lindsey Sukeena (Sontag)
Responsibilities
Assessments of how things are done and what assessment is needed next
Able to speak to business leaders in the customer experience team, ecommerce team etc
Understand the tagging strategy and be able to teach
Documenting pain points in the current environment and reporting
Functionally understand how this is set up – HTML/Javascript will come into play
Qualification
Required
Tealium iQ & Web Analytics Expertise: Hands‑on with profiles, extensions, load rules, and GA4 event/taxonomy alignment; comfortable auditing and diagnosing tag‑related issues
Governance & Operating Model Design: Proven ability to build RACI, intake/approval workflows, publish gates, and documentation standards; strong change‑management instincts
Cross‑Functional Facilitation: Confident leading sessions with Marketing, CX, Transformation, Analytics, and IT Ops; able to navigate politics and drive consensus
Technical & Business Translation: Converts marketing tactics into precise data requirements and safe implementation patterns; explains trade‑offs clearly to execs and engineers
Risk & Performance Sensitivity: Spots performance drag, duplicate/unused tags, consent/compliance risks; prioritizes issues against business impact and SFCC launch dependencies
Digital marketing/more functional (digital and marketing)
Digital analytics
HTML and Javascript – log into Tealium and see how it is set up (not too technical)
Google Analytics
Company
Brooksource
Brooksource is a single source for project and supplemental support through contract employment, contract-to-hire labor employment.
Founded in 2000
1001-5000 employees
H1B Sponsorship
Brooksource has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (10)
Funding
Current Stage
Late StageLeadership Team
Ashley Cigolotti
Director, Global Partnerships
Matt Ayala
National Account Executive (Global Partnerships)
Recent News
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