Zips Car Wash LLC · 1 day ago
Salesforce CRM Manager
Plano, TX
Full-time
Hybrid
Entry, Mid Level
2+ years expZips Car Wash is looking for a Salesforce CRM Manager to oversee and provide strategic direction for their Salesforce CRM environment. The role involves planning, implementation, optimization, and reporting, along with collaborating with cross-functional teams to enhance business processes and achieve objectives.
AutomotiveCommercialMobile Apps
Responsibilities
Salesforce Data 360 (formerly Salesforce Data Cloud) Planning, Implementation, & Management
Evaluate current state of platform & develop strategic roadmap in conjunction with leadership to guide implementation workflows
Continuous improvement and optimization of customer database records for accuracy, relevance, and completeness
Adjust and enhance database to align with business goals and departmental tactics and objectives
Identify opportunities to further enrich profile data with other sources of information from other Salesforce platforms or distinct databases
Salesforce Sales Cloud (SFSC) & Salesforce Marketing Cloud Engagement (SFMC) Implementation, Management, & Optimization
Evaluate current state of platforms & develop strategic roadmap in conjunction with leadership to guide implementation workflows
Work closely with Technology stakeholders for data needs and work appropriately with required data to achieve communication outcomes
Participate in strategic planning to identify and prioritize automations that support business goals like frequency, retention, and increased spend
Maintain an “business owner” mindset and maximize platform capabilities in optimization and development that drives the most return and value
General CRM Management and Development
Maintain a cross-cloud, full-ecosystem strategic approach and fully maximize the benefit from the entire Salesforce system
Demonstrate importance and financial value of Salesforce CRM to unlock efficiencies, productivity, field service experience, enable innovation, and continue to develop the ONE CRM platform
Develop and own CRM governance, prioritizing data quality and hygiene, and operating within the guidelines of applicable laws
Design, create, and maintain reporting and dashboards across the entire platform that aligns with business objectives and other key KPIs
Drive continuous process improvement culture including measurement and tracking ROI on identified transformation opportunities for user experience
Qualification
Required
2+ years of Salesforce experience in SFSC, SFMC, and Data 360 (formerly Data Cloud)
Certified Salesforce Administrator
Demonstrable experience with SFMC fundamentals (contact data models, preference centers) and core tools (Email Studio, Journey Builder, Automation Studio)
Working knowledge of SQL and SSJS for segmentation, data preparation, and automation support
Hands-on experience in Data 360 with ingesting, mapping, and managing identity resolution and unified profiles to be able to activate segments to SFMC
Effective and clear communicator with the ability to translate complex technical CRM concepts into succinct, actionable insights to present to stakeholders at all levels
Experience with business analysis, requirement documentation, solution design, testing, implementation, and reporting
Passion and experience for scaling processes with an aptitude for working with data, e.g., Salesforce Reports and Dashboards, Tableau
Positive, energetic and resilient personality that can excel under pressure, time constraints, and in the face of multiple and changing priorities
Self-starter with a service/support mentality and the ability to work quickly and accurately, both independently and in a team environment
Organized and thorough 'project manager' mindset with strong attention to detail, process, and follow-through
Confidently takes initiative to proactively identify problems and explore solutions to provide recommendations
Preferred
Additional Salesforce certifications i.e. Marketing Cloud Engagement Administrator, Sales Foundations
Bachelor's degree in Computer Information Systems, Computer Science, Information Technology, Finance, or equivalent experience
Familiarity with AMPscript
Past experience working with data within DOMO (data analytics and business intelligence platform)
In-office or hybrid working model
Company
Zips Car Wash LLC
ZIPS Car Wash, headquartered in Plano, Texas, is the largest privately held car wash operator nationwide, operating more than 200+ locations across 23 states.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$70MKey Investors
Atlantic Street Capital
2024-06-10Private Equity· $70M
2022-05-17Private Equity
2020-05-13Private Equity
Leadership Team
Gene Dinkens
Chief Executive Officer
Jim Forson
Chief Financial Officer
Recent News
2025-11-18
Company data provided by crunchbase