Intuit · 1 week ago
Staff Marketing Event Strategist (Mid-Market)
Intuit is a leading global financial platform and system of intelligence, and they are seeking a Staff Marketing Event Strategist for their newly formed CEO Transformation Office. This role focuses on connecting business strategy to experience strategy, developing impactful experiences for mid-market customers, and ensuring these experiences drive measurable business outcomes.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Partner with Mid-Market GTM, Sales, Product, and Marketing leaders to understand growth priorities, success metrics, and customer motions
Translate business objectives into clear experience strategies that define the role experiences play in driving awareness, consideration, adoption, and expansion
Ensure every experience has a defined strategic purpose, audience, and measurable outcome
Develop a deep understanding of mid-market customers, their operating realities, and decision-making dynamics
Use research, synthesis, and design thinking methodologies to uncover insights that inform experience design
Help shape end-to-end experiences—not just events—across the mid-market portfolio, including flagship moments, executive engagements, field programs, ABM activations, partner experiences, and industry events
Partner tightly with the event producers to ensure strategic intent carries from concept through execution
Define how Intuit’s mid-market strategy and value proposition come to life through storytelling, demos, and immersive moments
Ensure experiences reinforce Intuit’s market POV and support how mid-market buyers evaluate and adopt solutions
Use data and qualitative feedback to refine experience strategies over time
Champion experimentation and continuous improvement across formats, technologies, and engagement models
Qualification
Required
At least 12-15 years experience in design-thinking, strategy, product storytelling, immersive experience design, or related fields
Embraces design thinking as a way of working, not just a process. Demonstrated track record of scrappy prototyping, piloting, and experimenting to get to the right audience experience
Strong grounding in design thinking, research, synthesis, and facilitation as tools for solving business problems
Proven ability to translate business goals into experience strategies that drive measurable outcomes
Experience designing experiences in service of B2B GTM motions (pipeline growth, deal acceleration, adoption, partner enablement)
Exceptional storytelling and communication skills, including comfort influencing senior leaders
Preferred
Experience working with or marketing to mid-market businesses is a strong plus
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
Benzinga.com
2026-02-04
2026-02-03
Company data provided by crunchbase