VP Marketing Data & Technology jobs in United States
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Domestic & General · 5 days ago

VP Marketing Data & Technology

positionLouisville, US
timeFull-time
remoteOnsite
senioritySenior Level

Domestic & General is seeking a Vice President for Marketing Data & Technology within their Marketing team. The VP will be responsible for the global strategy, planning, and execution of marketing data and technology, focusing on the US market to ensure high-quality data and platforms for effective campaigning and commercial impact.

Information TechnologyInsurance

Responsibilities

Define and own the global strategy for marketing data, technology, and tooling across UK, EU, and US
Lead the global planning & execution of marketing data initiatives, with strategic focus on the US market
Establish global standards for marketing data models, quality, governance, and usage
Ensure marketing data enables effective global and regional campaigning, advanced segmentation, and personalisation
Oversee the selection, implementation, and optimisation of global marketing platforms and tools
Partner with regional marketing, data, and technology leaders to deliver scalable and compliant solutions
Lead and develop a specialist global team and matrixed resources
Drive continuous improvement through automation, optimisation, and innovation in marketing data processes
Measure and demonstrate the commercial value of marketing data and technology investments

Qualification

Marketing data expertiseData manipulationQuality managementCampaign analyticsProcess automationOperational efficiencyStakeholder influencingCommunicationCollaboration skills

Required

Extensive expertise in marketing data, data manipulation, and quality management, combined with strong understanding of global data models, governance, and regional market differences
Proven ability to link marketing data and technology investment to commercial outcomes, with experience supporting complex, data-driven marketing in the US market
Strong knowledge of marketing data, customer data, and campaign analytics, with a deep understanding of how data underpins effective targeting, segmentation, and personalisation
Excellent communication and stakeholder‑influencing skills, with the ability to gain alignment at senior levels across markets
Ability to drive process automation, operational efficiency, and continuous improvement across data and technology workflows
Proven success working in global, multi‑region environments, collaborating with marketing, data, and technology stakeholders to deliver scalable solutions

Company

Domestic & General

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Glassdoor3.7
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Domestic & General specializes in warranty and insurance services.
dateFounded in 1912
location
Bedworth, Warwickshire, GBR
people-size1001-5000 employees
web-link
http://www.domesticandgeneral.com

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
Abu Dhabi Investment Authority
2025-12-02Acquired
2019-07-10Private Equity

Leadership Team

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Gayle Terry
Chief Marketing Officer
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Janel McNuckle, PHR, SHRM-CP
HR Business Partner
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Recent News

Pulse 2.0
Asurion To Buy Domestic & General, Expanding Footprint In Connected Device And Appliance Care
2025-12-05
PR Newswire
Asurion to Acquire Domestic & General, Establishing a Global Leader in Technology and Appliance Care Committed to Excellence in Customer Service
2025-12-02
PE Hub
CVC to sell Domestic & General to Asurion
2025-12-02
Company data provided by crunchbase