Paid Media Lead jobs in United States
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Hallam · 17 hours ago

Paid Media Lead

Hallam is a digital marketing agency, and they are seeking a Paid Media Lead to oversee client strategies and campaign delivery. The role involves driving impactful paid media efforts, mentoring team members, and ensuring client satisfaction while pursuing growth opportunities.

AdvertisingConsultingContent MarketingDigital MarketingEmail MarketingSEOSocial Media MarketingWeb DesignWeb Development

Responsibilities

Maintain open, cross-department communication, building strong client relationships and leading upsell initiatives
Contribute to digital product enhancements that align with industry trends
Execute paid media strategies, identifying opportunities for growth within the pod
Promote agency visibility through thought leadership and foster team professional growth
Owns overall paid media strategy and roadmap for clients, leading paid strategy within our client facing squads
Thinking beyond Google - producing strategies which extend across multiple channels
Manages paid media strategies end-to-end including research, implementation and reporting - working closely with strategy leads (Head of Strategy) on deeper research where needed
Prioritises activities based on client’s performance, KPI’s and impact
Identifies new opportunities and connects media plans to business plans
Contributes to paid thought leadership and delivers industry and specialist insights that are valued by our clients and peers
Collaborate with the marketing team to provide insights and ideas for campaigns and content
Stay informed on the latest digital marketing trends, sharing knowledge with colleagues and clients
Assist in executing marketing campaigns and content that drive results and meet client KPIs
Be involved with thought leadership initiatives, promoting yourself and Hallam through a variety of channels
Uphold and embody the agency’s core values in daily work and interactions with clients and colleagues
Promote a positive, inclusive, and dynamic workplace environment
Support initiatives that enhance employee engagement, learning, and well-being
Actively contribute to the company’s sustainability and social impact goals as part of its BCorp certification
Encourage sustainable and ethical business practices within your team and across the agency
Support diversity, equity, and inclusion initiatives within the workplace and in client engagements
Foster inclusivity through being a welcoming and respectful colleague, valuing diverse perspectives and treating all fellow Hallamers, clients, and stakeholders with dignity and respect
Promote equal opportunities by actively supporting initiatives that ensure all team members have equal access to opportunities for growth, development, and advancement
Challenge bias by recognising and addressing unconscious biases, fostering open dialogues about diversity, equity, and inclusion within the team and across the organisation
Be an ally by supporting underrepresented groups by listening, advocating, and actively participating in efforts to create a more diverse and inclusive workplace
Lead by example by modelling inclusive behaviour in all interactions and decisions, ensuring that diversity and equity are prioritised in both day-to-day operations and long-term strategies

Qualification

Paid media strategyDigital advertising platformsCritical thinkingTime managementClient communicationThought leadershipTeam collaboration

Required

Natural leadership ability with critical thinking skills
Mastery of time management, confident communicator, and collaborative team player
Advanced certifications and specialist knowledge in all major digital advertising platforms
Industry thought leadership through blogs, speaking engagements, and trend awareness

Company

Hallam

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Hallam is a full service digital marketing agency providing digital campaigns and strategy, SEO, PPC, content marketing, web development.

Funding

Current Stage
Growth Stage

Leadership Team

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Ben Wood
Director of Strategy and Transformation
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Charlotte Tomlinson
Media Director
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Company data provided by crunchbase