TKO · 20 hours ago
Director, Regional Sales
PBR is the world’s premier bull riding organization, and they are seeking a Director of Regional Sales to drive regional revenue growth by identifying and closing new corporate partnership opportunities. The role involves executing sales initiatives, collaborating with marketing, and maintaining strong relationships with partners.
Media and EntertainmentSports
Responsibilities
Identify, prospect, and close new local, regional, and national corporate partnerships
Execute all regional and local sales initiatives aligned with broader partnership strategy
Assign and support Regional Sales Managers in lead generation and execution of smaller local deals
Collaborate with Marketing Managers to drive market penetration and audience reach
Partner with Sponsorship Fulfillment to develop and execute market-specific sales campaigns
Build and maintain strong relationships with existing local and regional partners
Grow Tour presence in smaller markets, focusing on core partner categories and extended relationships
Conduct market, category, and local company research to identify partnership opportunities
Monitor competitive landscape and local events to identify new sales prospects
Travel frequently to assigned markets to support relationship development and deal execution
Identify and sell partnership opportunities across multiple PBR properties, including:
PBR Unleash The Beast
PBR Pendleton Whisky Velocity Tour
PBR Team Series
PBR Challenger Tour
Generate and expand relationships with existing partners and extended partner networks to drive incremental revenue
Leverage marketing and sales data to optimize sales strategies by market and region
Conduct sales calls to qualify leads and advance opportunities through the pipeline
Manage partnership inventory, including tracking and documentation of available assets
Support sales initiatives through data collection, analysis, and presentation
Develop sales collateral, presentations, and pitch materials
Qualification
Required
Excellent verbal communication and professional writing skills
Strong customer service and relationship management skills
Proven ability to manage multiple priorities and projects simultaneously
High level of organization and attention to detail
Ability to build and sustain long-term business relationships
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Preferred
Bachelor's degree in Marketing, Sales, Business, or a related field preferred
Minimum of five (5) years of experience in sales, partnerships, or related marketing roles preferred
Company
TKO
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company.
Funding
Current Stage
Public CompanyTotal Funding
$1.08B2024-03-04Post Ipo Secondary· $411.95M
2023-11-09Post Ipo Secondary· $670.32M
2023-09-12IPO
Leadership Team
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