itD · 3 days ago
Product Marketing Manager - Campus Network Switching (Remote) - (6014)
United States
Contract
Remote
Mid Level
4+ years expitD is a leading, woman-and minority-owned global technology consulting company. They are hiring a Product Marketing Manager to develop compelling campaign and thought leadership content to support Campus networking solutions, working closely with product, sales, and customer teams to amplify their story in the market.
ConsultingInformation TechnologyIT ManagementProfessional ServicesSaaSSoftwareSoftware Engineering
Responsibilities
Attend regular internal practice community meetings
Collaborate with your itD practice team on industry thought leadership
Complete client case studies and learning material (blogs, media material)
Build out material to contribute to the Digital Transformation practice
Attend internal itD networking events (in person and virtual)
Work with leadership on career fast-track opportunities
Supporting Switch messaging and positioning development, driving NPI and run-the-business PMM content
Develop deep expertise with Campus networking technology, spanning a portfolio of hardware, software, and AI technology
Collaborate across Product and go-to-market teams to develop comprehensive positioning and messaging focused on customer outcomes first
Create compelling product content and technical thought leadership to engage with the largest enterprise customers in the world and a wide range of audiences, from executive to technical practitioners
Deliver compelling and concise demos of key product capabilities and use cases, live and recorded
Lead website content creation that accelerates customer understanding, interest, and purchase intent for wireless solutions
Analyze quantitative product, pipeline, and market data to guide content development
Qualification
Required
4+ years of Networking experience
4+ years of Product Marketing
Switching in IT and computer networking is the transfer of data packets, or blocks of data, through a network switch. Switches transfer data from source ports on devices such as computers to destination ports on devices such as routers
Messaging and positioning development, driving NPI and run-the-business PMM content
Heavy Content creation and strong presentation skills
Strong Communications and Collaboration skills
Research and data analysis
Tech industry experience
Understanding and familiar with networking platforms and AI-powered portfolio—spanning LAN, WAN, security, and IoT—are transforming how CIOs build, secure, and optimize the connected world
Storyteller
Core messaging and positioning. Working across products and solutions to identify and evangelize unique, compelling, and differentiated customer value propositions
Collaboration across the BU: Working with and pushing back against product, engineering, and support to create simple, unified messages for customers
Content creation. Working across written, presentation, and digital media to create compelling sales enablement and customer-facing content that requires minimal design support
Writing skills. Top 10% writing skills. Ability to construct, draft, copyedit, and publish high-quality written content (blogs, position papers, abstracts) for a wide array of audiences (technical, executive, practitioner, business, etc)
Thought leadership. Ability to synthesize complex technical topics and market dynamics and develop novel points of view that can reinforce the Meraki and Cisco brand leadership. Demonstrated track record of effective published thought leadership in their name
Competitive enablement or programs. Experience building competitive sales enablement and marketing content for a technical product
Working directly with creative teams (web, video, graphic design) to deliver final assets
Pipeline measurement and analysis (SFDC, Tableau, etc.)
Worked in growth / high-growth tech
Partnered with an enterprise or partner/channel sales motion
Customer-facing skills (written, presentation, discovery)
Public speaking / webinar skills. Strong presenter, comfortable with an audience
Clear storyteller, customer-focused
Preferred
AI knowledge and experience
A breast of tech product market trends
Previous tech experience: Cisco, Meta, Google, Apple, Microsoft
Benefits
Medical
Dental
Vision
Life insurance
Paid holidays
401K + matching
Networking & career learning and development programs
Company
itD
itD is a different kind of technology and software development consultancy that puts client needs at the center of what we do.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Valerie Risch
VP of Enterprise Collaboration Solutions
Raju Kotha
Director - Application Delivery
Recent News
2024-12-13
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