LanceSoft, Inc. · 1 month ago
CORP - Campaign Execution Analyst
Houston, TX
Full-time
Hybrid
Entry Level
$25/hr - $29/hr
1+ years expLanceSoft, Inc. is seeking a Campaign Execution Analyst to provide operational analysis and implementation support for retail mass marketing products and campaigns. The role involves coordinating with cross-functional teams, managing project timelines, and ensuring successful campaign execution while maintaining compliance with regulatory guidelines.
Information Technology
Responsibilities
Work collaboratively with cross-functional teams across the organization, especially marketing and sales, to successfully develop timelines and manage end-to-end delivery of retail marketing Residential and Small Business/Builder/Multi/family acquisition and retention campaigns
Coordinate and execute tasks as required to support campaigns, projects, and product implementations
Identifies issues when they arise, quickly diagnoses root cause, and implements appropriate solution and escalates accordingly
Support development of ongoing operational processes for new campaigns where needed, including launch of new functionality, marketing/sales channels, commodity products and prices to market
Gather, analyze, and document business requirements, business cases and approach documentation for new marketing capabilities and programs. This document includes the recommendations on 'how' to implement requested functionality
Facilitate consensus around system and process changes from key stakeholders to affect timely and complete implementation. Accountable for successful project implementation
Continually evaluate effectiveness of Campaign Execution processes. Identify and document possible improvement areas and repetitive/repeatable automation opportunities and develop solutions to address them
Deliver campaign and project status updates to key stakeholders at regular intervals through email communication and hosting face-to-face meetings
Designs/implements/manages robust processes and/or database solutions to support new business and operational activities
Monitors key operational metrics and responds as necessary to ensure consistently superior operational performance
Manage multiple, concurrent projects and able to deliver
Monitor customer communications for multiple brands – both automated and manual – to ensure compliance with rules, internal policies, and regulatory guidelines
Perform quality assurance tests to ensure links, image, subject lines, and dynamic elements are functioning correctly
Manage report development for Campaign Execution in support of campaigns
Qualification
Required
High School Diploma or equivalent required
1-3 years related professional experience
A high degree of initiative and capability to work independently and cross-functionally
Strong interpersonal communication skills
Work collaboratively with cross-functional teams across the organization
Coordinate and execute tasks as required to support campaigns, projects, and product implementations
Identifies issues when they arise, quickly diagnoses root cause, and implements appropriate solution and escalates accordingly
Support development of ongoing operational processes for new campaigns where needed
Gather, analyze, and document business requirements, business cases and approach documentation for new marketing capabilities and programs
Facilitate consensus around system and process changes from key stakeholders
Accountable for successful project implementation
Continually evaluate effectiveness of Campaign Execution processes
Identify and document possible improvement areas and repetitive/repeatable automation opportunities
Deliver campaign and project status updates to key stakeholders
Designs/implements/manages robust processes and/or database solutions to support new business and operational activities
Monitors key operational metrics and responds as necessary
Manage multiple, concurrent projects and able to deliver
Monitor customer communications for multiple brands to ensure compliance
Perform quality assurance tests to ensure links, image, subject lines, and dynamic elements are functioning correctly
Manage report development for Campaign Execution in support of campaigns
Preferred
Bachelor's degree from an accredited college or university strongly preferred with a focus on operations, computer science, information systems or engineering preferred
Proficient in Microsoft Office products (Word, Excel, Visio, Power Point) and MS Project
Knowledge of SAP/CRM preferred
Knowledge of ERCOT, East, and Canada retail competition, customer protection rules, Competitive Retailers preferred
Company
LanceSoft, Inc.
Established in 2000, LanceSoft is a pioneer in delivering top-notch Global Workforce Solutions and IT Services to a diverse clientele.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Ram Karuppusamy
Chairman & CEO
Simon Dealy
Chief Financial Officer
Company data provided by crunchbase