BARBRI · 19 hours ago
Organic Social Media Specialist
United States
Full-time
Remote
Entry, Mid Level
$51K/yr - $56K/yr
2+ years expBARBRI is a company focused on transforming education through innovative technology, and they are seeking an Organic Social Media Specialist to help execute their organic social strategy. This role involves daily content publishing, community engagement, and performance tracking across various social media platforms.
E-LearningEducation
Responsibilities
Publish and schedule Brand Guide-aligned content across LinkedIn, Facebook, X, TikTok, Instagram, YouTube, Threads and additional platforms
Maintain and update segment-specific content calendars
Ensure all posts are optimized for platform best practices, accessibility, tagging and timing
Assist in preparing assets, caption copy and campaign deliverables
Execute organic posting, engagement and content distribution for Professional Education channels (LinkedIn, Facebook, X)
Support creation of LinkedIn-specific content including:
LinkedIn newsletters
LinkedIn lIve
Thought leadership posts
Industry trend highlights
SME spotlights
Webinar promotions
Professional recognition and awards
Maintain strong collaboration with our internal Professional Education Product and Marketing teams as well as Paid Media colleagues
Assist with the creation of organic content, including graphics, video clips, captions, stories, and carousels tailored to each platform
Repurpose existing assets and content into platform-optimized formats
Monitor competitor activity and share insights that can inform future content
Track platform updates, best practices, trending formats, industry conversations, and competitive activity
Compile actionable insights
Monitor brand tags, mentions, comments, and conversations across all platforms
Engage with followers, student communities, and relevant professional audiences
Help execute social components of larger campaigns
Coordinate with internal teams for assets, approvals, and messaging alignment
Attend selected industry events to help generate authentic content on location
Assist in weekly, monthly and quarterly reporting by compiling metrics such as reach, impressions, engagement rate, audience growth, clicks and content performance
Provide observations and recommendations based on social performance data
Qualification
Required
Minimum 2-5 years' experience managing organic social channels
Strong understanding of LinkedIn and professional-facing content
Experience with Facebook, X, TikTok, Facebook, YouTube, Instagram
Proficiency with scheduling tools (Sprout Social, Meta Suite, Monday, etc.)
Excellent writing, communication, and organization skills
Ability to manage multiple brands and priorities in a fast-paced environment
Familiarity with Canva or Adobe Creative Suite
Strong comfort level with analytics and social insights
Preferred
Strong written and verbal communicator
Highly organized, process-driven and able to meet deadlines
Creative thinker
Able to follow established workflows and propose improvements
Adaptable, collaborative and proactive
Benefits
Health, dental, vision, and life insurance plans to keep you and your loved ones covered.
A healthy contribution to your 401(k) retirement savings.
Generous paid time off, including vacation, sick leave, volunteer and other "personal" days.
On-site fitness facility in our HQ.
Discounts on gym memberships.
Wellness initiatives to support your physical and mental well-being.
Access our extensive library of educational resources, courses, and workshops.
Flexible work hours and remote work options.
Opportunities for career growth and advancement through mentorship programs, volunteer opportunities, performance evaluations, and ongoing feedback/coaching sessions.
Access our employee assistance program for confidential counseling, legal assistance, and other support services.
Company
BARBRI
Founded in 1967, BARBRI is the leading provider of US bar exam preparation, helping over 1.4 million learners worldwide pass the bar.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2021-03-31Acquired
Leadership Team
Stephen Fredette
Chief Executive Officer, BARBRI Global
Michael Power
Vice President of University Partnerships
Recent News
2023-12-26
Company data provided by crunchbase