Centri · 7 hours ago
Marketing Analyst
Philadelphia, Pennsylvania, United States
Full-time
Hybrid
Mid Level
4+ years expCentri Business Consulting provides high-quality advisory consulting services to its clients. They are seeking a Marketing Analyst responsible for transforming marketing data into actionable insights, maintaining databases, and supporting the marketing team's efforts to engage audiences.
AccountingFinanceManagement Consulting
Responsibilities
Maintain and cleanse marketing databases and event-related lists to ensure accuracy, compliance, and effectiveness
Implement data hygiene processes, including deduplication, validation, and updates across CRM and marketing automation platforms (e.g., HubSpot, Excel)
Ensure data integrity and compliance with email marketing standards (GDPR/CAN-SPAM)
Build, segment, and manage invitation and outreach lists for campaigns and events
Collaborate with internal teams, business development, and segment leaders to identify and refine target audiences
Develop dynamic lists based on engagement, demographics, and strategic priorities
Analyze marketing and event data from HubSpot, social platforms, Google Analytics, and other sources to evaluate campaign and event performance
Develop and maintain dashboards and reports to measure KPIs such as lead generation, engagement, conversion rates, attendance, and ROI
Monitor conversion rates from invitation to registration to attendance, providing insights to improve targeting and engagement
Present findings and actionable insights to senior leadership and cross-functional teams in clear, visual formats
Support campaign and event planning with data-driven recommendations for audience targeting, messaging, and timing
Partner with marketing leadership to align data strategies with business goals
Collaborate across marketing, business development, and partners to support list requests and audience insights
Qualification
Required
Bachelor's degree in Marketing, Data Analytics, Business, Communications, or related fields
4+ years of experience in marketing analytics, operations, event marketing, or data management
Proficiency with HubSpot (required), Excel, and marketing automation/list management tools
Strong analytical and critical thinking skills; comfortable with data visualization tools (e.g., Power BI, Tableau, HubSpot dashboards)
Excellent attention to detail, organizational skills, and ability to manage multiple priorities
Strong communication skills to translate complex data into actionable recommendations
Team-oriented, collaborative, and proactive problem solver
Company
Centri
Centri Business Consulting provides the highest quality advisory consulting services to its clients by being reliable and responsive to their needs.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Michael M. Aiello, CPA
CEO & Managing Partner
Christian DeChurch
Chief Financial Officer
Recent News
bloomberglaw.com
2025-12-15
2025-04-21
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