BPD · 3 days ago
AVP, Principal
BPD is a marketing services firm that delivers the future to healthcare’s leading brands. They are seeking an Assistant Vice President (AVP), Principal to serve as the account management lead, responsible for client engagement and account growth, ensuring exceptional client experiences and solutions that meet business objectives.
AdvertisingBrand MarketingMarketingPublic Relations
Responsibilities
Day-to-day leader of assigned client’s business / work streams, ensures agency delivers an exceptional client experience and solutions that solve the client’s business objectives
Focused on strategically growing share of wallet. Sales-driven and growth-oriented with an ability to deliver increased sales. Leads out on the development and implementation of account strategies for assigned clients, with support from the VP, Principal assigned to the client
Smartly leads agency teams to deliver high-value, high-margin, high-quality work product & client experience. 'A+ work product or nothing at all' mentality
Builds 'WOW' relationships within the client’s ecosystem, with the ability to lead senior level clients as well as broader client teams
Operates at a high level strategically, AND in the weeds, seamlessly weaves between the two and effectively operates at every level in-between
A+ presentation & packaging capabilities, with an ability to effectively quarter-back high-level presentations across all areas of client engagement
Entrepreneur within the BPD ecosystem – identifies and innovates new growth opportunities and product opportunities, always seeking new and better client solutions
Leader and mentor of direct reports, effectively delegating work, developing & training team members
Inspirer of cross-functional teams – expertly leads and collaborates with Media, Strategy, Creative, Project Management and Leadership to deliver on client needs
Maintain deep understanding of your clients’ industry, consumer profiles and competitors
Knowledgeable in current marketing, media, social and digital trends
Lead out on existing and new client pitches as needed
Any other duties/responsibilities will be addressed as they arise and are needed
In short, you are THE internal expert on your client’s business. You know the nuances, you lead the high-level strategic projects, you expertly manage projects and are accountable for the client’s success
Qualification
Required
12-15 years' experience
Strong written and verbal communication, with an ability to clearly, concisely, and confidently articulate information and recommendations
Excellent presentation-building and presentation skills
Must be a seasoned analytical and strategic thinker
Advertising Agency experience a must
Must have understanding of overall media landscape and experience launching multi-channel integrated campaigns, including knowledge of digital media channels
Team-oriented player and a proven, effective leader - ability to lead, inspire and collaborate with large cross-functional team. Willing to “roll up the sleeves” with a can-do attitude
Must have experience managing direct reports
A service-oriented mindset, focused on delivering high quality work, and always anticipating client and internal team needs
Must thrive in a fast-paced environment with an ability to lead multiple projects simultaneously
Ability to travel as needed
Company
BPD
BPD offers marketing services for healthcare brands, focusing on strategy, creativity, and revenue growth.
Funding
Current Stage
Growth StageTotal Funding
unknown2025-10-21Acquired
Recent News
MJH Shared Services, LLC
2025-10-23
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