Michigan State University · 22 hours ago
Communications Manager, Marketing & Com / Manager I
East Lansing, MI
Full-time
Onsite
Entry, Mid Level
1+ years expMichigan State University is seeking a Communications Manager to join the University Advancement Marketing and Communications (UA MarCom) team. The Communications Manager will be responsible for overseeing projects, ensuring efficient workflow, and delivering effective communications solutions that align with the university's strategic priorities.
EducationUniversities
Responsibilities
Lead intake and scoping of UA MarCom projects to ensure alignment with unit goals and resources
Develop and maintain project timelines, workflows, and deliverable tracking
Manage multiple projects simultaneously, balancing short- and long-term initiatives
Maintain and share timelines and project updates with key partners and stakeholders
Facilitate team meetings and status check-ins to support cross-unit collaboration
Monitor progress and adjust priorities as needed to ensure timely, high-quality outcomes
Coordinate and maintain an editorial calendar to align content and creative deliverables across teams
Report on project status, workflow efficiency, and overall impact of deliverables
Write and edit content for a variety of channels, including web, email, print, media releases, and social media
Collaborate with content strategists, designers, and subject matter experts to shape clear and compelling messaging
Ensure consistency in tone, branding, and accuracy across all communications
Build and deploy digital communications, including email campaigns and web updates
Support digital advertising, social media, and marketing initiatives through content coordination and scheduling
Assist in developing creative marketing strategies and integrated communications plans for unit initiatives
Create regular reports on the performance and reach of marketing and communications efforts
Track and analyze engagement metrics to measure effectiveness and identify opportunities for improvement
Provide insights and recommendations to guide data-informed decision-making
Qualification
Required
Knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, or Public Relations
One to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services
Graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology
Experience managing content for social media channels
Must have a valid driver's license
Resume and cover letter
Preferred
Experience in marketing, advertising, communications, public relations or digital content design
Two-four years of demonstrated success in managing marketing and communications campaigns
Experience leveraging a content management system that hosts a wide variety of assets
Experience with web analytics tools and turning numbers into insights
Knowledge of the latest Adobe Creative Suite along with basic understanding of HTML and CSS
Experience generating content, proofing and implementation of large email campaigns
Experience with implementing accessibility standards for people with disabilities
Knowledge of web analytics tools to accurately assess campaign effectiveness and turning numbers into valuable insights
Experience working with vendors and generating timelines for various projects including print and digital materials
A track record for driving more engagement with content
Ability to work well independently and effectively as a team member
Outstanding customer service skills
An eye for creating graphically pleasing content
Attention to detail but able to see the big picture
Familiar with CRM systems e.g. Salesforce, Ellucian Advance, Blackbaud
Company
Michigan State University
Michigan State University has been working to advance the common good in uncommon ways for more than 150 years.
10001+ employees
H1B Sponsorship
Michigan State University has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (163)
2024 (217)
2023 (224)
2022 (162)
2021 (121)
2020 (66)
Funding
Current Stage
Late StageTotal Funding
$118.22MKey Investors
Carnegie Corporation of New YorkUS Department of EnergyDenso
2025-09-23Grant· $0.9M
2025-03-27Grant· $48.5M
2024-10-30Grant
Leadership Team
Raymond Boeman
Director, IACMI Scale-up Research Facility and Vehicle Technology Area
Stephanie Vasko
Senior Research and Innovation Consultant, MSU College of Arts and Letters
Recent News
2025-12-14
International CIO Leadership Association
2025-12-05
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