Flowcode · 4 days ago
Associate Field Marketing Manager
Flowcode is the leading offline-to-online conversion platform, helping the world’s biggest brands drive direct connections with their audiences. They are seeking an Associate Field Marketing Manager to execute B2B events that drive meetings and revenue, while also partnering with sales to ensure successful outcomes and measuring event performance.
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Responsibilities
Support and increasingly own execution of hosted events (executive dinners, breakfasts, roundtables) and third-party conferences
Help build event plans end-to-end: venue research, vendor coordination, run-of-show, guest experience, onsite operations, and post-event follow-up
Ensure every event is built around a clean “why attend” value proposition and a premium, detail-perfect experience
Partner with Sales/SDRs to drive invite lists, outreach support, RSVP tracking, and meeting scheduling tied to target accounts
Manage day-to-day coordination that makes events convert: confirmations, reminders, attendance reconciliation, onsite check-in, and routing leads to the right owners
Help build repeatable event playbooks (what works, what doesn’t, templates, timelines, and follow-up steps)
Track performance across key metrics: RSVP rate, attendance rate, meetings set/held, cost per attendee, cost per meeting, and pipeline influence
Maintain event tracking and reporting hygiene in CRM and internal systems so the team can measure impact and improve each event
Run fast retros after every activation and turn learnings into better execution next time
Qualification
Required
NYC-based: You thrive in a fast-paced, in-office environment and can be in our SoHo HQ
3–5 years experience in marketing (field/events, community, partnerships, demand gen, or brand)—with real exposure to executing events
You're comfortable in the details: timelines, guest lists, vendor coordination, and onsite problem-solving
You have strong written and verbal communication skills and can represent Flowcode professionally with customers, partners, and vendors
You're willing to be hands-on—events are physical, and you're not above carrying boxes if it means the experience is perfect
The Hustle: You move quickly and don't need perfect conditions to produce excellent work
The Scrapper: You'll execute at ground level but think one level up—always asking 'what outcome are we driving?'
The Communicator: Clear, concise, dependable. You can summarize what matters and what's next
Metric-minded: You care about results, not just effort—events should drive meetings and momentum
Preferred
Experience supporting B2B events that target marketing leadership (CMOs, VP Marketing, Growth)
Familiarity with HubSpot, event tools (Splash/Cvent), and basic reporting
Interest in MarTech / AdTech / B2B SaaS—and a desire to grow into an owner of the channel
Company
Flowcode
Instantly Connect Fans to Brands, Everywhere
H1B Sponsorship
Flowcode has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (2)
2023 (2)
2022 (2)
2021 (2)
2020 (2)
Funding
Current Stage
Growth StageTotal Funding
unknown2019-08-08Seed
Recent News
Destination CRM
2025-07-19
Business Insider
2025-07-12
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