Bread Financial · 5 days ago
Sr. Marketing Strategist, Acquisition or ECM
Columbus, OH
Full-time
Hybrid
Senior Level, Lead/Staff
$88K/yr - $159K/yr
8+ years expBread Financial is a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions to millions of U.S. consumers. The Sr. Marketing Strategist is responsible for delivering best in class, branded marketing and loyalty strategies across multiple portfolios and channels, leveraging data-driven insights to develop and execute marketing strategies.
BankingCredit CardsFinancial ServicesPersonal Finance
Responsibilities
Oversees the management of program strategy brief execution, participates in stakeholder meetings and coordinates campaign analysis. Maintains the team's marketing calendar and results trackers as needed. Strong task prioritization and coordination skills needed. - (30%)
Leads the execution of campaign strategies, partnering with cross-disciplinary teams. Ensures campaigns are timely and flawless, adhering to legal and regulatory standards. Reviews marketing collateral, manages program timelines, and coordinates across matrix organization. Contributes to process improvements and documentation revisions. Prioritizes tasks and manages campaigns simultaneously. - (20%)
Partners with analytics partners to develop campaign performance reporting and continuous monitoring. Compiles and contribute to marketing campaign hindsight analyses and insights to prepare for results sharing across internal and external stakeholders. Assists ion creation of actionable next steps based on campaign learnings. - (20%)
Develops marketing plans for specific verticals/products. Optimizes program performance to achieve/exceed KPIs. Assesses campaign results for strategic improvements. Independently addresses campaign needs and responds to strategic initiatives. Identifies new program ideas, manages programs, coordinates meetings, and reports results. Supports Manager on campaigns and portfolios as needed. - (10%)
Provides cost and revenue information to ensure alignment on marketing investment decisions. Works to ensure campaigns fulfill strategic objectives and drive profile use of marketing funds. - (10%)
Acts as first line of defense, overseeing adherence to bank compliance standards related to capabilities and omni-channel marketing materials. Assist with teams’ implementation of necessary legal, compliance and other required regulatory practices and/or documentation to mitigate execution errors and mitigate regulatory concerns. - (5%)
Provides peer feedback and training to junior associates. Demonstrates leadership by training peers and being a knowledge resource. Called upon to lead or participate in special projects across the Marketing Center of Excellence. This could include broader process improvement exercises, integration of new/different regulatory or compliance directives, channel optimization work, etc. - (5%)
Qualification
Required
High School Diploma or GED
8+ years experience in Marketing, Finance, Project Management, Advertising, Communication, Business Management, or related fields
Preferred
Bachelor's Degree in Marketing, Finance, or a related field
Experience in building marketing plans and strategies for credit cards/payments
Experience in financial services marketing
Proven track record of managing successful marketing campaigns
Benefits
Medical
Prescription drug
Dental
Vision
Basic and optional life insurance
Supplemental medical plans
Short and long-term disability
401(k) plan
11 paid holidays
Flexible Time Off (FTO)
Paid Sick and Safe Time (PSST)
Illinois Paid Leave
Purchase company stock
Annual incentive bonus
Company
Bread Financial
Bread Financial is a financial services company.
5001-10000 employees
H1B Sponsorship
Bread Financial has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (13)
2023 (18)
2022 (5)
Funding
Current Stage
Public CompanyTotal Funding
$2.17B2025-11-20Post Ipo Equity· $72.64M
2025-10-28Post Ipo Debt· $500M
2025-03-05Post Ipo Debt· $400M
Leadership Team
R
Roy Slagle
Senior Director of Software Engineering
Recent News
2026-01-13
2026-01-13
Investor's Business Daily
2026-01-13
Company data provided by crunchbase