SHIFT Communications · 10 hours ago
Account Executive, Consumer
Boston, MA
Full-time
Hybrid
Entry Level
$60K/yr - $65K/yr
2+ years expSHIFT Communications is a performance communications agency seeking a Boston-based Account Executive with a passion for consumer brands and storytelling. The role involves building relationships with media, developing creative pitches, and leveraging influencer partnerships to enhance brand visibility.
Digital MarketingPublic RelationsSocial Media Marketing
Responsibilities
Build and maintain strong relationships with consumer, lifestyle, business, and vertical media—throughout New England and nationally
Support the development of timely, creative pitches that tap into breaking news, trends, and cultural moments
Identify and activate influencer and creator partnerships that amplify earned media moments and brand stories
Monitor news, social platforms, and creator ecosystems to spot real-time opportunities for commentary and “newsjacking.”
Write clear, compelling, and on-brand content including press releases, pitches, media alerts, briefing docs, and bylined articles
Collaborate on social-first and influencer-ready messaging that resonates with modern consumers
Use AI tools to support research, ideation, drafting, and performance analysis—while maintaining high editorial standards
Execute and track editorial calendars, influencer outreach, and campaign deliverables
Measure results using digital and media monitoring tools; contribute and manage coverage reports and insights that tie back to program goals
Stay fluent in evolving platforms, formats, and tools shaping consumer discovery and engagement
Draft social media calendars that are culturally relevant, creative and on-brand
Work closely with your team members to deliver high-quality, on-time work
Communicate proactively with managers, flagging wins, challenges, and opportunities
Manage billable time accurately and responsibly
Qualification
Required
2+ years of PR experience
Strong interest in consumer brands, media, influencers, and digital culture
Excellent writing and communication skills
Curiosity about AI, emerging platforms, and how technology is reshaping communications
Collaborative mindset and enthusiasm for working in a fast-paced, Boston-based agency environment
Preferred
Agency experience preferred
Experience with MuckRack, CreatorIQ, Qwoted and/or Sprinklr a plus
Benefits
Generous PTO package, paid holidays, summer hours
Annual paid recharge shutdown the last week of the year
Employee referral and new business incentive bonuses
Flexible hybrid work environment
Monthly cell phone stipend
401k contribution that starts and vests 100% on day one
Comprehensive healthcare, dental & vision coverage
EAP that offers 24/7 access to Licensed Professional Counselors
Donation matching & PTO to volunteer in your community
Frequent opportunities for career advancement
Outings & celebrations
Flexible spending accounts (healthcare, dependent, commuter)
Paid parental leave
Disability and life insurance
Tuition reimbursement for ongoing education costs
Inclusive, flexible and supportive work environment
Recognition and celebration of professional wins and milestones
Company
SHIFT Communications
SHIFT is a performance communications agency working with established and emerging brands in B2B technology, consumer and health.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2016-05-04Acquired
Leadership Team
Jim Joyal
Co-Founder and Partner
Amanda Munroe
Senior Vice President and Group Lead
Recent News
Company data provided by crunchbase