Orange Logic · 11 hours ago
Vice President Marketing
United States
Full-time
Remote
Director/Executive
$240K/yr - $280K/yrOrange Logic is a company specializing in Digital Asset Management solutions, dedicated to solving complex content challenges. The Vice President of Marketing will lead the core marketing functions, focusing on developing high-impact marketing programs that drive enterprise pipeline growth and strengthen the company's position in the enterprise SaaS market.
Asset ManagementDigital MediaSaaSSoftware
Hiring Manager
Omed Baher
Responsibilities
Set and own the global marketing strategy focused on enterprise pipeline growth, revenue impact, and high-value deals
Translate company objectives into clear marketing priorities, performance targets, and KPIs
Maintain full accountability for marketing-sourced pipeline, MQL contribution, and revenue alignment
Define the enterprise demand generation strategy, investment priorities, and success metrics
Lead through the Head of Demand Generation to scale ABM, field marketing, digital, and content programs
Review performance, optimize mix and spend, and ensure strong alignment with sales territories, key accounts, and major opportunities
Partner with the Senior Director of Brand & Communications to set brand strategy, corporate messaging, and positioning standards for the company
Ensure consistent, differentiated messaging across all channels and touchpoints
Partner closely with the CRO and sales leadership to support complex enterprise sales cycles
Ensure marketing messaging, content, and programs address buyer needs throughout high-value sales conversations
Guide ICP definition, segmentation, competitive positioning, and market prioritization in partnership with product and sales
Establish operational rigor across the marketing organization, including planning, reporting, attribution, and forecasting
Drive scalable processes, tools, and best practices that enable efficient, sustainable growth
Ensure marketing performance is visible, measurable, and aligned to company revenue goals
Lead, mentor, and develop a high-performing global marketing leadership team
Drive collaboration, accountability, and alignment across demand generation, brand, product marketing, and operations
Qualification
Required
Proven experience leading multiple marketing functions within a B2B or enterprise SaaS organization
Strong ability to turn strategy into campaigns, programs, and measurable outcomes
Proven ability to scale a marketing team and programs to support sustained growth
Ability to set direction while remaining involved in execution as needed
Demonstrated success building and optimizing demand generation engines that support enterprise sales
Proven experience partnering closely with sales, product, and executive teams
Strong ability to translate complex products into clear, compelling value propositions
Experience marketing SaaS products to large enterprises with deal sizes
Benefits
Medical, Dental, & Vision Insurance
Life & Disability Insurance
401(k) & Roth with 4% employer match (fully vested)
20 Days PTO
8 Weeks Parental Leave
8 Company Holidays
Remote Work Environment
Company
Orange Logic
Orange Logic is a software research firm that provides innovative approaches in multiple fields including digital asset management.
Founded in 1998
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2023-05-16Private Equity
Leadership Team
Brendan Wright
Chief Revenue Officer
Recent News
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