Nestlé Health Science · 3 days ago
Innovation Associate Brand Manager
Nestlé Health Science is committed to merging nutrition, science, and wellness to empower healthier lives. The Innovation Associate Brand Manager will focus on long-term brand growth, identifying new opportunities and driving innovation strategies for key brands like Vital Proteins and Carnation Breakfast Essentials.
Health CareInsuranceMedical
Responsibilities
Develop a deep understanding of the demographics, psychographics, occasions, path to purchase and behavioral drivers of the brand’s consumer through data and research to prioritize growth opportunities
Experience leveraging data and trends to generate insights and transforming them into marketing innovation, brand building (communications) and retail programs
Develop a deep understanding of the demographics, psychographics, occasions, path to purchase and behavioral drivers of the brand’s consumer
Understand, validate and/or develop the consumer’s hidden universal truths to drive relevant innovation
Strategically chart a course for the category, portfolio and brand using data-driven decision-making; uses the various business planning cycles to build compelling stories to rally internals teams and customers
Identify and address knowledge gaps in consumer, brand, product, business and marketplace to build a learning plan in collaboration with Shopper Marketing and Consumer Market Research
End-to-end cross functional leadership to drive optimized portfolio & value chain
Explore and incorporate new approaches to brand innovation in the brand’s innovation strategy including new business models, distribution strategies, licensing agreements and strategic partnerships
Generate concepts, validate with consumers and assess on key criteria to identify winning platforms to build long term portfolio pipeline
Responsible for ensuring the 3-year strategic plan is a full end-to-end business strategy and advances the organization to meet operational and supply needs
Facilitates periodic review of long-term plan against current market realities and business performance to identify gaps and opportunities for growth and value unlock
Manage end-to-end brand projects and assignments in a way that demonstrates an understanding of key consumer insights and an ability to activate them in relevant strategy and innovation activities
Build business plans and lead commercialization for new product opportunities in collaboration with a diverse cross-functional team
Develop and manage new product and program handoffs for established business partners to ensure that a smooth transition for new product launch plans is established and in place for launch
Qualification
Required
Bachelor's Degree in Marketing or related business field; or equivalent experience is required
At least 3 years of experience is preferred with a focus in product or brand management
Must be comfortable with an estimated 10% annual travel
Knowledge of budget control methods, policies and procedures
Strong negotiation and relationship building skills
Strong research and strategic analysis skills
Ability to work independently, autonomously and adapt quickly to change to deliver results
Must have strong problem-solving and decision-making skills
Excellent communication (both verbal and written) and interpersonal skills
Ability to prioritize workload and self-manage projects, handle multiple tasks and meet strict deadlines
Proficient in Microsoft Office Applications
Demonstrated ability and initiative to drive cross-functional teams to deliver on collective brand goals
Experience developing strategic plans, such as communication campaigns or commercialization strategies
Preferred
An MBA is preferred
At least 3 years of experience is preferred with a focus in product or brand management
Benefits
401k with company match
Healthcare coverage
A broad range of other benefits
Company
Nestlé Health Science
Nestlé Health Science is a company that uses nutrition to help people manage their health. It is a sub-organization of Nestle.
Funding
Current Stage
Late StageLeadership Team
Recent News
Morningstar.com
2025-12-15
Company data provided by crunchbase