Vertafore · 1 day ago
Director, Sales Enablement
Vertafore is a leading technology company advancing the insurance industry with innovative software solutions. The Director of Sales Enablement is responsible for building and scaling programs that enhance seller productivity and revenue growth, while collaborating across various departments to ensure successful execution of strategies.
Business DevelopmentInformation TechnologySoftware
Responsibilities
Design scalable, repeatable enablement programs across onboarding, product launches, messaging, sales plays, and skill development
Establish clear enablement operating rhythms, governance, and prioritization frameworks to ensure focus and consistency
Drive adoption of core sales methodology and value-based selling practices to improve win rates, deal quality, and forecast accuracy
Partner closely with Marketing to align positioning, messaging, personas, competitive intelligence, and campaign priorities into sales-ready assets
Collaborate with Product and Product Marketing to operationalize product strategy, launches, and roadmap updates into enablement plans that sellers can execute confidently
Serve as a trusted advisor to Sales, Marketing, Product, and Revenue Operations leaders, translating strategy into execution
Lead cross-functional working sessions to ensure enablement programs reflect buyer needs, product differentiation, and market realities
Oversee the development and lifecycle management of enablement assets including playbooks, talk tracks, battle cards, presentations, training modules, and certifications
Ensure all enablement content is packaged, centralized, and easy to consume, driving consistent usage across sales teams
Own the enablement technology ecosystem and content distribution processes to support scale and efficiency
Champion modern learning approaches, including multimedia, role-based learning paths, and continuous reinforcement
Partner with Sales Leadership and Revenue Operations to identify performance gaps and prioritize enablement interventions
Define, track, and analyze enablement KPIs to measure impact on ramp time, productivity, pipeline growth, and revenue outcomes
Lead, coach, and develop a team of enablement professionals, fostering a culture of accountability, collaboration, and continuous improvement
Other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred
7+ years of proven experience in a senior sales enablement role with a focus on strategy and execution
3+ years of people management experience, including building and scaling teams
Demonstrated experience partnering with Product and Marketing organizations on GTM execution
Strong grasp of enterprise B2B selling dynamics, sales methodologies, and enablement best practices
Experience leveraging CRM and enablement platforms (e.g., Salesforce, content management, learning tools)
Proven ability to build scalable enablement programs that drive measurable business outcomes
Strong cross-functional leadership skills with demonstrated success partnering with Marketing, Product, Sales, and Operations
Deep understanding of B2B sales processes, buyer journeys, and value-based selling methodologies
Exceptional communication and storytelling skills, with the ability to translate complex ideas into clear sales guidance
Strategic thinker with strong execution discipline and project management capability
Data-driven mindset with experience defining and using metrics to guide decisions
Ability to influence without authority and navigate complex organizational dynamics
Company
Vertafore
Vertafore offers software and essential information to address business challenges within the insurance industry.
Funding
Current Stage
Late StageTotal Funding
unknown2020-08-13Acquired
1999-12-01Private Equity
Leadership Team
Recent News
FF News | Fintech Finance
2025-11-23
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