Movement Strategy · 12 hours ago
Copywriter (Bilingual English/Spanish)
Movement Strategy is seeking a Bilingual (English/Spanish) Copywriter to lead social-first, culturally fluent creative for a high-profile music account. The role involves creating engaging social content across various platforms while collaborating with creative teams to ensure consistency and relevance.
AppsConsultingSocial MediaSoftware
Responsibilities
Concept, write, and help create social-first content across artists, genres, playlists, and trending cultural moments
Contribute ideas that are grounded in platform behavior, fandom dynamics, and real-time cultural trends—not traditional ad copy
Develop scripts, captions, hooks, and text-on-screen that feel native to TikTok, Reels, and Shorts
Participate in low-lift content creation (UGC-style videos, in-app edits, creator POVs) alongside Art Directors and Video Editors
Bring creator thinking into brainstorms, what would actually work on the platform, not just look good in a deck
Write clear, compelling copy for organic and paid social—but with an understanding of how that copy performs in-platform
Edit and refine your own work quickly, adapting tone and pacing based on performance and feedback
Create and adapt copy for reactive moments, cultural conversations, and artist-driven content drops
Support fast-turn production workflows where speed, clarity, and cultural relevance matter more than polish
Strong Spanish fluency and comfort engaging directly with Spanish-speaking communities is critical
This role requires hands-on content creation, not just writing. Copywriters are expected to participate in creating social content, including UGC-style videos, text-on-screen concepts, and creator-native formats
Candidates should have a strong social media background, with experience creating, posting, or managing content on platforms like TikTok and Instagram—traditional agency-only copywriting backgrounds are less relevant
We’re looking for scrappy, entrepreneurial creatives: people with side hustles, personal creator accounts, music projects, meme pages, fan accounts, or other proof of social-native thinking
Community management instincts are essential, especially for Latin-focused work, understanding how to engage audiences authentically, respond in real time, and reflect cultural nuance in language and tone
Work closely with Art Directors, Designers, Video Editors, and creative teammates to ensure visuals and copy complement one another
Collaborate with the Content & Engagement team on captions, reactive opportunities, and platform nuances
Provide clear, timely updates to Creative Directors, Project Managers, and Account teams as part of content production
Monitor daily platform trends, viral audio, artist moments, fan conversations, and creator POVs relevant to music and culture
Source and shape UGC that reflects how fans actually engage with artists and music—not overly branded content
Support community-facing copy, reactive replies, and two-way dialogue in partnership with the Content & Engagement team
Bring cultural insights forward proactively, especially within Latin music, youth culture, and internet communities
Write captions for Instagram, TikTok, Facebook, YouTube, and other emerging channels
Support C&E partners by drafting copy for community moments or two-way social dialogue
Ensure brand voice consistency across reactive content and UGC-driven posts
Ensure consistency across messaging, hashtags, grammar, punctuation, capitalization, and clarity
Fact-check references, product details, and brand standards prior to handoff
Maintain accuracy across multiple content variations and channel adaptations
Partner with senior creative and insights teams to understand what content is performing and why
Apply feedback, learnings, and data-informed adjustments to future writing and ideation
Qualification
Required
Strong Spanish fluency and comfort engaging directly with Spanish-speaking communities is critical
This role requires hands-on content creation, not just writing. Copywriters are expected to participate in creating social content, including UGC-style videos, text-on-screen concepts, and creator-native formats
Candidates should have a strong social media background, with experience creating, posting, or managing content on platforms like TikTok and Instagram—traditional agency-only copywriting backgrounds are less relevant
We're looking for scrappy, entrepreneurial creatives: people with side hustles, personal creator accounts, music projects, meme pages, fan accounts, or other proof of social-native thinking
Community management instincts are essential, especially for Latin-focused work, understanding how to engage audiences authentically, respond in real time, and reflect cultural nuance in language and tone
Work closely with Art Directors, Designers, Video Editors, and creative teammates to ensure visuals and copy complement one another
Collaborate with the Content & Engagement team on captions, reactive opportunities, and platform nuances
Provide clear, timely updates to Creative Directors, Project Managers, and Account teams as part of content production
Monitor daily platform trends, viral audio, artist moments, fan conversations, and creator POVs relevant to music and culture
Source and shape UGC that reflects how fans actually engage with artists and music—not overly branded content
Support community-facing copy, reactive replies, and two-way dialogue in partnership with the Content & Engagement team
Bring cultural insights forward proactively, especially within Latin music, youth culture, and internet communities
Write captions for Instagram, TikTok, Facebook, YouTube, and other emerging channels
Support C&E partners by drafting copy for community moments or two-way social dialogue
Ensure brand voice consistency across reactive content and UGC-driven posts
Ensure consistency across messaging, hashtags, grammar, punctuation, capitalization, and clarity
Fact-check references, product details, and brand standards prior to handoff
Maintain accuracy across multiple content variations and channel adaptations
Partner with senior creative and insights teams to understand what content is performing and why
Apply feedback, learnings, and data-informed adjustments to future writing and ideation
Preferred
Bilingual Spanish/English strongly preferred, with cultural fluency beyond translation
2–5 years of experience creating or managing social-first content (agency, in-house, freelance, or creator background)
Demonstrated experience creating content, not just writing it—portfolio should include social posts, short-form video, scripts, or creator-style work
Deep familiarity with TikTok, Instagram, and YouTube Shorts from a user perspective, not just a brand one
Experience engaging with online communities, fandoms, or creator ecosystems
High-energy, curious, proactive, and passionate about social culture
Strong communicator who can think quickly and present ideas clearly
Nimble self-starter who adapts well to shifting priorities and fast-moving environments
Always seeking opportunities to learn, grow, and refine your craft
Collaborative mindset with a positive, supportive attitude toward teammates
Treats the client's business with care, pride, and a sense of ownership
Values diverse perspectives and contributes to an inclusive creative environment
Benefits
Annual bonuses
Short- and long-term incentives
Program-specific awards
Company
Movement Strategy
Social media design and development
Funding
Current Stage
Growth StageRecent News
Digital Commerce 360
2025-06-21
2025-06-19
2025-06-16
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