Related Companies · 22 hours ago
2026 Summer Analyst, HY Sponsorship & Events
Related Companies is a prominent privately-owned real estate firm in the United States, and they are seeking a Summer Analyst to support their Hudson Yards Sponsorship & Events team. The role involves conducting competitor analysis, assisting in marketing execution, tracking partner activities, and supporting event execution to enhance Hudson Yards' positioning as a premier destination in New York City.
Commercial Real EstateConstructionProperty DevelopmentReal EstateRentalSales
Responsibilities
The summer analyst associate will be responsible for supporting the Hudson Yards Sponsorship & Events team
The analysts will complete a competitor analysis of mixed-use properties spanning New York City, U.S and beyond
The analysis should include events, sponsors, brands, signage, and marketing campaigns while providing recommendations for prospects and brands that Hudson Yards should align with in its overall strategy and positioning as the ultimate destination in New York City
Support in Hudson Yards sponsorship marketing execution including: Collecting marketing assets and organizing promotional campaigns for channels such as social media, websites, email, and digital signage
Assist in tracking and updating signage across sponsor assets and event signage around HY campus Develop system to ensure all marketing channels are being tracked for sponsor promotion (website, social, paid, print, PR, email, Hudson Yards Digital Signage Network, Hudson Yards campus print signage, employee and residential marketing, etc.)
Update sponsor and partner measurement trackers including foot traffic, attendance #s, RSVPs, distributed giveaways, customer benefit redemptions, etc
Schedule and attend client calls and take meeting notes to send post-calls to sponsors and partners
Track partner and artist social media postings and tagging of Hudson Yards as it relates to contract fulfillment and to maximizing marketing efforts and further leverage visibility
Create sponsor and partner recap presentations
Support in Hudson Yards event execution, including: Backyard programming check-in, set-up, and distribution of applicable giveaways Summer Concerts artist meet & greet coordination for sponsors and VIPs (set-up, escorts, check-in, etc.) Capturing photos of events for partner recaps and saving/organizing on shared folders (Box)
Collect real-time feedback during the events to provide feedback, ways to improve, and overall attendee sentiment
Maintain the HY event calendar accordingly for incoming activations across sponsors
Reorganize Box folders into a functional, organized system
Collaborate with fellow marketing interns and Related's corporate communications team to publish a Quarterly Intern Newsletter
Qualification
Required
Current undergraduate sophomore or junior with a target graduation date between May 2027- May 2028
Self-Starter with a proactive approach to tackling tasks and challenges
Exhibits a strong understanding of technical skills and job specific knowledge
Demonstrates clear and concise communication skills, both verbally and in writing
Excellent quantitative and analytical skills; expertise with excel, PowerPoint, and adobe
Ability to navigate ambiguity and adapt to new challenges in a dynamic environment
Resume must include expected graduation month/year and GPA
Preferred
Experience with social media, sales, digital analytics, brand marketing, event marketing and activations experience preferred
Company
Related Companies
Related Companies is a global real estate and lifestyle company defined by innovation and the most prominent privately-owned real estate firm in the United States.
Funding
Current Stage
Late StageRecent News
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