Cvent · 22 hours ago
Senior Director/Director, CRM Systems
McLean, VA
Full-time
Onsite
Director/Executive
15+ years expCvent is a leading meetings, events, and hospitality technology provider, and they are seeking a Senior Director/Director, CRM Systems to lead the strategic vision and delivery of their enterprise CRM ecosystem. This role involves managing a global team and partnering with senior stakeholders to drive transformation across global Go-To-Market functions through scalable and integrated CRM solutions.
FinanceFinancial ExchangesFinancial Services
No H1B
Responsibilities
Define and drive the CRM platform vision and roadmap aligned to long-term enterprise objectives
Establish scalable architecture and processes across Salesforce Clouds, including Sales Cloud, Service Cloud, Experience Cloud, CPQ, Salesforce Ecosystem & Platform Integrations
Build and manage a roadmap that supports modern, intelligent CRM capabilities—enabling Agentic & Generative AI, guided selling, and customer 360° visibility
Architect and optimize Lead-to-Cash Lifecyle, and other customer facing platforms workflows in partnership with all business functions
Oversee CRM integration with broader platforms including:
Marketing Automation and Account Intelligence
Sales Enablement and Learning Management
Professional Services Automations
Customer Support & Engagement Platforms
Contract Lifecycle Management (CLM) and eSignature
Financial Systems & Data Engineering/Business Intelligence Technologies
Champion the adoption of Salesforce Einstein 1, Agentforce, and Salesforce Data Cloud to unlock intelligent automation and next-best-action capabilities
Lead the design of robust data architecture supporting clean, connected, and governed data across the GTM ecosystem
Partner with Data Engineering and business teams to drive optimal use cases of Agentic and Generative AI with the right User journey and augmentation
Lead and scale a high-performing global team (India & US) focused on Salesforce agile development, DevOps, solution architecture, product management and business alignment
Drive platform reliability, scalability, and delivery excellence using modern SDLC, CI/CD, and test automation
Maintain a balanced team model of FTEs, contractors, and system integrators
Establish governance frameworks to prioritize and manage CRM programs and enhancements
Drive stakeholder alignment and executive reporting for platform initiatives and business impact
Lead CRM system integration and data migration efforts during M&A activities, ensuring minimal disruption and future scalability
Qualification
Required
15+ years of experience in CRM, enterprise systems, or digital transformation, including 10+ years in Salesforce platform leadership
Deep expertise in Salesforce architecture and connected GTM systems (PSA/ERP, CLM, Support, Enablement)
Strong knowledge of data modeling, AI platforms (Einstein 1, Agentforce), and CRM analytics
Experience supporting complex Lead-to-Cash processes at scale
Proven track record managing large global teams and delivering enterprise-grade transformation programs
Executive presence, excellent communication, and strong stakeholder management capabilities
Preferred
Experience with M&A system integration is highly desirable
Benefits
Shape the future of CRM and GTM systems for a global, high-growth SaaS leader.
Lead a talented global team solving complex enterprise challenges.
Partner directly with executive leaders to drive strategic impact and innovation.
Company
Cvent
Join #CventNation! www.cvent.com/careers What We Do: Cvent is a global market-leading meetings, events, & hospitality technology provider.
Founded in 1999Sydney, New South Wales, AUS
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Reggie Aggarwal
Founder & CEO
Dan Lapus
Senior Vice President / Co-Founder
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