Senior Customer Marketing Manager jobs in United States
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Level Access · 1 day ago

Senior Customer Marketing Manager

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level
date5+ years exp

Level Access is a company focused on digital accessibility, and they are seeking a Senior Customer Marketing Manager to lead the strategy and execution that transforms customers into advocates. This role involves collaborating with various teams to enhance customer relationships and drive product adoption, retention, and expansion.

ConsultingEducationGovernmentInformation ServicesInformation TechnologySoftwareTraining

Responsibilities

Develop and run lifecycle programs that drive onboarding, adoption, renewal, and expansion
Create persona-based nurture campaigns for Accessibility, Product, Design, and Engineering leaders
Partner with Customer Success to deliver communications that celebrate milestones and reinforce value
Build and manage a scalable customer storytelling and advocacy program ; case studies, testimonials and customer features
Identify and activate customer champions for campaigns, events, and PR
Integrate real customer stories into global campaigns
Lead customer communications including newsletters, learning content and event invitations
Partner with teams to grow the customer community through webinars, user groups and roundtables
Encourage ongoing dialogue and feedback to improve engagement and retention
Define KPIs for adoption, engagement, advocacy, and expansion - reporting progress regularly
Use customer data and insights to guide messaging, content, and campaign strategy
Collaborate with Marketing and Rev Ops to connect customer marketing to pipeline and revenue impact

Qualification

Customer Lifecycle MarketingAdvocacy ProgramsData-driven MindsetHubSpotSalesforceGainsightCross-functional CollaborationProject ManagementPassion for AccessibilityCustomer ExperienceStorytellingWriting Ability

Required

5+ years' experience managing customer or lifecycle marketing, ideally in B2B SaaS
Proven ability to build advocacy and storytelling programs
Strong cross-functional collaboration and project management skills
Excellent storytelling and writing ability
Data-driven mindset with familiarity using HubSpot, Salesforce, Gainsight or equivalent
Passion for accessibility, inclusion, and customer experience

Benefits

Competitive benefits package
Bonus opportunities
Unlimited vacation/FTO

Company

Level Access

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Glassdoor3.2
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Level Access provides digital accessibility compliance solutions to address the ADA, WCAG, CVAA, AODA, Mandate 376, and Section 508.
dateFounded in 1999
location
Arlington, Virginia, USA
people-size501-1000 employees
web-link
https://www.levelaccess.com/

Funding

Current Stage
Late Stage
Total Funding
$40M
Key Investors
JMI Equity
2017-04-24Series A· $40M

Leadership Team

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Jen Kurtz
Chief Technology Officer
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Recent News

Business Wire
Level Access Recognized as a Leader in Digital Accessibility
2025-10-17
Business Wire
Level Access Accelerates Investment in AI Innovation to Redefine Scalable Digital Accessibility
2025-10-03
InternetRetailing
8 in 10 top UK retail websites have critical accessibility issues
2025-09-26
Company data provided by crunchbase