Kadence · 16 hours ago
Marketing Operations Engineer (MarTech/GTM Systems)
SLC Metro Area
Full-time
Hybrid
Mid, Senior Level
4+ years expKadence is a rapidly growing company focused on building an innovative workplace operations platform. They are seeking a Marketing Operations Engineer to manage and optimize their marketing technologies and workflows, ensuring seamless data flow and driving efficiency in demand generation and go-to-market execution.
Enterprise SoftwareFacility ManagementHuman ResourcesOffice AdministrationScheduling
Responsibilities
Own and optimize the marketing tech stack (HubSpot & connected tools), ensuring scalability, governance, documentation, and high reliability
Architect seamless data flow across HubSpot, Intercom, WordPress, Demio, Paid Media (Google Ads/LinkedIn), and other systems to enable clean integrations, consistent fields/taxonomy, and trustworthy lifecycle tracking
Operationalize Demand Gen and ABM execution: segmentation, lead scoring, routing, nurture programs, campaign QA, and attribution that Sales and Marketing can depend on
Support a bowtie sales model by enabling both new logo and expansion motions with lifecycle triggers, handoff workflows, and automated follow-up systems that reduce friction and speed up revenue
Build and maintain reporting that connects activity to pipeline funnel dashboards, campaign health, and clear conversion/velocity insights
Drive automation and efficiency (including AI): identify bottlenecks and replace manual work with workflows, enrichment, QA checks, experimentation support, and AI-assisted operational systems
Bridge marketing strategy and technical execution by partnering closely with Demand Gen, Content, Product Marketing, RevOps/Sales Ops, CX, and Leadership, in addition to collaborating with Engineering when needed on tech troubleshooting and integrations
Qualification
Required
4–8+ years in Marketing Ops / RevOps / Marketing Systems / Growth Ops, ideally in B2B SaaS
Deep hands-on experience with HubSpot is critical to this role (workflows, lifecycle stages, lists/properties, automation, reporting, governance)
Strong understanding of Demand Gen & ABM mechanics and how to operationalize them through systems, processes, and measurement
Proven ability to manage data quality and lifecycle integrity (de-dupe, enrichment, routing rules, field standards, attribution, compliance basics)
Technical proficiency connecting systems (APIs/webhooks/iPaaS tools), troubleshooting integrations, and building durable, scalable processes
Experience with data/enrichment and prospecting ops tools such as ZoomInfo and Clay (enrichment workflows, account/lead sourcing, segmentation support, and data hygiene)
Demonstrated utilization of AI tools for marketing operations such as workflow automation, enrichment/qualification support, campaign QA, performance insights, routing logic, and internal tooling, applied safely and systematically
Strong analytical skills: can design reporting that the business trusts and use insights to improve conversion, velocity, and pipeline impact
High ownership, fast execution, and comfortable operating in ambiguity in a fast-moving Series-A environment
Preferred
Familiarity with WordPress marketing ops (tracking, forms, conversion paths, SEO/landing page workflows)
Experience supporting LinkedIn campaign workflows and matching ad data to CRM/lifecycle outcomes
Experience running webinar/event funnels using webinar platforms (ex. Demio/Livestorm)
Experience building repeatable AI-assisted ops playbooks (prompt/agent standards, QA guardrails, data handling practices, and measurable time/pipeline impact)
Experience with chatbot platform (ex. Intercom/Drift) playbook workflows and integrations
SEO/AEO optimization experience is a plus, but not required
Company
Kadence
Kadence is the world’s #1 workplace operations platform for people and spaces.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$30MKey Investors
High AlphaKickstart
2025-07-22Series A· $20M
2022-12-06Seed· $10M
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