Stanford Health Care · 17 hours ago
Executive Director - Web & MarTech
Palo Alto, CA
Full-time
Onsite
Director/Executive
$119.11/hr - $157.83/hr
15+ years expStanford Health Care is seeking an Executive Director of Web & Marketing Technology who will lead all applications, platforms, and services for the organization's digital web presence. This role is responsible for strategic leadership and management of enterprise digital web platforms and marketing technologies to enhance user experience and operational excellence.
Health CareHealth DiagnosticsHospitalMedicalPrimary and Urgent Care
Responsibilities
Serve as the enterprise strategist and accountable owner for all externally facing digital web platforms and marketing technologies
Maintain broad and current knowledge of emerging digital web, MarTech, analytics, and AI-enabled capabilities relevant to healthcare
Advise executive Technology & Digital Services (TDS) leadership and governance bodies on strategic direction, investment priorities, and risk considerations for digital web and marketing platforms
Provide strategic leadership for full lifecycle management of enterprise digital web platforms, including Content Management Systems, web hosting, search, web analytics, MarTech platforms, and Software Development Life Cycle practices
Ensure high availability, performance, security, accessibility, and scalability of all externally facing web properties and MarTech systems serving students, faculty, researchers, patients, families, and the broader public
Establish and enforce standards and governance for digital web architecture, development practices, content platforms, and enterprise integrations
Identify and execute opportunities to reduce cost and complexity through platform consolidation, standardization, and improved vendor contracting
Partner with business, clinical, marketing, analytics, and technology stakeholders to enable responsible use of analytics and AI capabilities across digital web and marketing platforms (e.g., content optimization, search relevance, journey analytics, automation)
Ensure AI-enabled web capabilities adhere to privacy, security, accessibility, regulatory, and ethical standards appropriate for a healthcare environment
Translate business and experience needs into practical, value-driven use cases for data and AI adoption across externally facing web properties
Coordinate and support internal and external IT governance processes related to digital web and MarTech investments, enhancements, and platform retirements
Lead vendor evaluation, selection, contracting, and ongoing performance management for digital web platforms, CMS, hosting, analytics, and MarTech partners
Oversee delivery of complex, cross-functional initiatives involving clinical, marketing, compliance, communications, and technology stakeholders
Facilitate research and develop white papers, executive briefings, and decision frameworks to support strategic planning and governance
Participate in national and international professional organizations related to healthcare digital web platforms and marketing technology
Contribute to publications and thought leadership efforts that enhance Stanford Medicine’s reputation and leadership in digital medicine and healthcare
Build, lead, and continuously evolve high-performing internal teams and extended delivery partners supporting digital web and marketing technology platforms
Define organizational structures, roles, and skills required to deliver enterprise-scale, externally facing web platforms
Hire, develop, and retain top talent across engineering, platform, product, analytics, and operations
Foster a culture of accountability, collaboration, continuous improvement, and responsible innovation
Qualification
Required
Bachelor's degree in a work-related discipline/field from an accredited college or university
Fifteen (15) years of progressively responsible and directly related work experience
Demonstrated experience leading enterprise-scale externally facing digital web platforms in complex, regulated environments
Ability to communicate effectively with senior executives, clinical leaders, and diverse stakeholder groups
Ability to establish the strategic direction and business plans for multi-disciplinary teams
Experience evaluating vendors and strategic partners supporting large-scale public web platforms
Expertise managing complex programs involving people, budgets, multiple departments and timelines
Demonstrated track record in operating and capital budget management
Proven leadership of Content Management Systems, web analytics platforms, MarTech stacks, hosting environments, and software development teams
Knowledge of healthcare regulatory, privacy, accessibility, and security requirements
Practical understanding of data and AI concepts as applied to digital web and marketing platforms
Company
Stanford Health Care
Stanford Health Care is a healthcare center that treats cancer, heart disease, brain disorders, and primary care issues.
10001+ employees
H1B Sponsorship
Stanford Health Care has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (102)
2024 (74)
2023 (82)
2022 (55)
2021 (54)
2020 (67)
Funding
Current Stage
Late StageLeadership Team
Aditya Bhasin
VP Software Design & Development
Jay Shah
Chief of Staff
Recent News
Android Headlines
2026-01-16
2026-01-16
HealthCareIT News
2026-01-06
Company data provided by crunchbase