Inizio Evoke · 14 hours ago
VP, Growth Activation
New York, NY
Full-time
Hybrid
Director/Executive
$200K/yr - $225K/yr
10+ years expInizio Evoke is a company committed to making health more human™. As the Vice President of Growth Activation, you will be responsible for building and advancing the company's pipeline across pharmaceutical and healthcare organizations, focusing on creating sustained enterprise growth and positioning Inizio Evoke as a strategic partner.
AnalyticsMarketingSocial Media Marketing
Responsibilities
Build and own the growth pipeline across our marketing and communications capabilities, identifying and advancing enterprise-level opportunities with the potential to mature into long-term, multi-brand partnerships
Proactively engage senior decision-makers across brand, portfolio, and enterprise levels to uncover unmet needs, transformation opportunities, and whitespace aligned to Inizio Evoke's integrated capabilities
Lead AOR-oriented pursuit strategies, shaping long-range growth plans that move clients from initial engagement to strategic partner of record status
Partner closely with Inizio Evoke leadership to position core offerings within cohesive, client-specific growth narratives
Activate and orchestrate subject matter experts (SMEs) across disciplines at the right moments to demonstrate depth, credibility, and enterprise-scale thinking without over-selling or fragmenting the story
Guide the transition from pursuit to partnership, working with Managing Directors and Client Growth leaders to convert wins into sustainable, anchor client relationships
Serve as a feedback loop to the organization, identifying market signals, competitive dynamics, and client expectations that inform solution evolution and go-to-market strategy
Represent Inizio Evoke externally through industry events, strategic partnerships, and senior-level forums, reinforcing the firm's position as a consultative, transformation-oriented partner
Qualification
Required
10+ years of experience within pharmaceutical or healthcare marketing, advertising, or communications agencies
Demonstrated success driving enterprise growth, with a strong orientation toward new client acquisition and long-term account development (AOR, preferred partner, or enterprise relationships)
Deep understanding of integrated marketing and transformation services, including brand, creative, omnichannel, insights, content, and data-driven solutions
Proven ability to build senior-level relationships and earn trust with executive stakeholders across marketing, commercial, and transformation functions
Experience leading complex, multi-stakeholder pursuits, particularly those requiring patience, orchestration, and strategic sequencing over time
Highly collaborative leadership style, with the ability to align internal teams, SMEs, and growth partners around a unified strategy
Willingness to travel for client engagement, industry presence, and enterprise-level growth efforts
Executive presence and credibility, able to represent Inizio Evoke as a strategic, consultative partner in high-stakes client conversations
Benefits
Medical
Dental
401(k)
Tuition reimbursement
Flexible time off
Company
Inizio Evoke
Inizio Evoke is a healthcare marketing, communications, and transformation platform for growth through data-driven insight.
1001-5000 employees
H1B Sponsorship
Inizio Evoke has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (1)
Funding
Current Stage
Late StageLeadership Team
Reid Connolly
CEO
Recent News
2025-11-02
2025-10-31
Company data provided by crunchbase