Kadence · 1 week ago
Americas Senior Field Marketing Manager
Kadence is on a hypergrowth path, building the category-defining workplace operations platform of the future. They are seeking an Americas Senior Field Marketing Manager to drive upper mid-market/enterprise pipeline through high-impact regional programs and strategic event investments.
Enterprise SoftwareFacility ManagementHuman ResourcesOffice AdministrationScheduling
Responsibilities
Build and run Americas field programs, primarily in the US/Canada at this time, that drive brand presence, engagement, and measurable pipeline, which includes executing activities from strategic events and trade shows to regional activations and webinars
Own the Americas field marketing 'scoreboard': sourced and influenced pipeline, target-account engagement, conversion rates, and ROI—then optimize the playbook based on performance
Partner tightly with Sales (AEs/SDRs) and Leadership to plan territory coverage, align on ICP/target accounts, and build integrated field plans that map to revenue goals
Run account-based field plays for priority segments and strategic accounts (1:1 and 1:many), coordinating with Sales and Product Marketing to ensure messaging and offers align with upper mid-market/enterprise buyers
Collaborate cross-functionally across Marketing, Product, and CX to ensure field and partner programs reflect real customer insights and reinforce adoption/expansion narratives
Operationalize clean execution: timelines, vendors, budgets, partner coordination, and post-program follow-up, ensuring Sales enablement and closed-loop measurement are built in, not bolted on
Qualification
Required
5–8+ years in B2B SaaS field marketing, channel/partner marketing, or integrated marketing, with clear ownership of pipeline-driving programs
Proven success marketing to US/Global upper mid-market/enterprise buyers (multi-stakeholder deals, longer cycles, executive audiences)
Strong field fundamentals: event strategy & execution, regional planning, vendor management, budget ownership, and post-event conversion workflows
Metrics-first operator: can define what success looks like, measure it, and iterate fast based on results and ROI
Strong cross-functional collaborator able to align and collaborate remotely across Sales, Demand Gen, Product Marketing, CX, and Leadership without heavy process
Comfort working across common GTM tools (e.g., HubSpot/CRM, LinkedIn, webinar/event platforms) and building reliable workflows with marketing ops support
Preferred
Experience in workplace tech (space/desk/room booking, workplace ops, IT/CRE/Facilities/HR tech) or adjacent enterprise SaaS
Familiarity with creating and/or collaborating with Product Marketing sales-ready enablement for field motions (talk tracks, follow-up sequences, event-specific battlecards, exec briefing materials, and customer case studies)
Experience collaborating with PR/Comms and content/social teams to amplify field moments and partner announcements
Location in a major metro near a regional and/or international airport with willingness to travel across the Americas as needed for key events, partner engagements, and strategic account programs
Company
Kadence
Kadence is the world’s #1 workplace operations platform for people and spaces.
Funding
Current Stage
Early StageTotal Funding
$30MKey Investors
High AlphaKickstart
2025-07-22Series A· $20M
2022-12-06Seed· $10M
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