Marketing Director, Oncology jobs in United States
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Allergan Aesthetics, an AbbVie Company · 7 hours ago

Marketing Director, Oncology

AbbVie is a company dedicated to discovering and delivering innovative medicines and solutions that address serious health issues. The Marketing Director for Oncology will lead the development and execution of marketing strategies for healthcare provider promotion and patient marketing initiatives, ensuring alignment with enterprise objectives.

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H1B Sponsor Likelynote

Responsibilities

Owns and sets the vision for HCP promotion and patient marketing strategies, portfolio plans, and resource allocation
Sets direction and priorities for HCP and patient marketing
Influences and aligns internal stakeholders (medical, regulatory, commercial, field teams, training) and agency partners
Coaches and develops direct and extended teams in both HCP and patient engagement tactics
Represents the Marketing Team perspective on internal cross-functional teams
Develops, implements, and monitors marketing brand and tactical plans for HCP and patient segments using established frameworks
Ensures campaign effectiveness and compliance with promotion regulations
Owns congress strategy and execution
Continuously evaluates HCP prescribing behavior, patient needs, and market dynamics to optimize strategic direction and tactical delivery
Leverages insights to inform strategies for both audiences
Adjusts tactics and business plans to deliver financial, share, and engagement objectives, driving brand growth across all stages of the product lifecycle
Partners with medical, regulatory, Precision Medicine, Medical Expert Engagement Marketers (MEEMs), market access, field sales, advocacy, Congress planners and external agencies to ensure seamless integration of HCP and patient marketing efforts
Close collaboration with the Director of NPP/OmniChannel/Strategy to ensure alignment on overall strategy, messaging and coordinated rollout of field tools
Utilizes data and analytics to measure ROI, optimize campaigns, and inform future marketing investments for HCP and patient segments
Maintains compliance with industry guidelines for both HCP and patient marketing
Promotes and implements best practices, elevating the team’s expertise in compliant marketing
Partners with Legal and OEC as needed for planning and executional direction
Oversees budget, vendor management, and agency relationships tied to HCP and patient marketing activities
Works with OmniChannel partner to explore the use of new channels, digital solutions, and leading-edge approaches to improve HCP engagement and patient activation

Qualification

Pharmaceutical marketingData analyticsCross-functional leadershipStakeholder managementRegulatory complianceProject managementCommunication skillsStorytelling skillsLeadership experience

Required

Bachelor's Degree required
Significant experience in pharmaceutical marketing, including roles focused on HCP promotion and patient marketing
Demonstrated cross-functional leadership with exposure to field sales, finance, regulatory, medical, R&D, Precision Medicine, market access, or Managed Care
Strong strategic, analytical, storytelling, and project management skills
Proven experience collaborating with agencies and managing complex marketing campaigns involving compliance
Excellent communication and stakeholder management abilities
Familiarity with the regulatory environment for HCP and patient marketing in pharma
Experience with data/analytics tools and optimizing marketing strategy accordingly
Leadership experience with direct, indirect, and cross-functional teams

Preferred

Master's Degree, MBA, or relevant advanced degree preferred

Benefits

Paid time off (vacation, holidays, sick)
Medical/dental/vision insurance
401(k)
Short-term incentive programs
Long-term incentive programs

Company

Allergan Aesthetics, an AbbVie Company

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At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products.

H1B Sponsorship

Allergan Aesthetics, an AbbVie Company has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (16)
2021 (14)
2020 (5)

Funding

Current Stage
Late Stage

Leadership Team

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Nicole Mowad-Nassar
Senior Vice President, AbbVie and President, Global Allergan Aesthetics
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Company data provided by crunchbase