Senior Manager, Consumer Creative jobs in United States
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The Knot Worldwide · 4 days ago

Senior Manager, Consumer Creative

The Knot Worldwide is a company that champions celebration and values its people. They are seeking a Senior Manager, Consumer Creative to lead a team of designers and copywriters, shaping the brand's presence across various channels and driving engagement through creative storytelling.

LifestyleLocal AdvertisingMarketplaceMedia and Entertainment

Responsibilities

Lead the design and copy team for The Knot, ensuring work is visually elevated, on-brand, and strategically sound
Provide clear, actionable feedback and foster a supportive, growth-oriented creative culture
Partner closely with the Sr. Creative Director to translate brand strategy into compelling creative expressions
Champion The Knot’s visual identity and tone of voice—maintaining consistency while evolving for cultural and platform relevance
Identify opportunities to bring in external creative partners (agencies, freelancers, or production specialists) when capacity, craft, or perspective gaps exist. Lead onboarding, briefing, and quality oversight for those partners to ensure seamless integration with internal teams
Collaborate with Production and Ops partners to manage timelines, briefs, and deliverables
Acts as a culture carrier, supporting initiatives that improve visibility, feedback loops, and professional development for creatives
Serve as a key creative partner to cross-functional teams, contributing to campaign and channel strategy
Advocates for creative excellence and helps articulate the “why” behind design and copy decisions in cross-functional discussions
Leverage data and insights to inform creative decisions and measure impact
Participate in concept development and creative reviews for campaigns, product launches, and social initiatives
Proactively identify opportunities to improve creative systems, processes, and tools that help the team work smarter
Roll up your sleeves when needed—contributing to design, copy, and concepting alongside your team
Experiments with emerging creative tools (AI, automation, templates) to enhance efficiency and unlock new forms of storytelling
Ensure every deliverable meets brand standards for storytelling, inclusivity, and craft
Stay ahead of creative, cultural, and social trends, bringing new ideas that keep The Knot fresh and relevant

Qualification

Creative LeadershipCopywritingBrand StrategyData-driven Decision MakingCross-functional CollaborationStorytellingEmpathyCommunicationOrganizational Skills

Required

7–10 years of creative experience in design, copy, or art direction, ideally within lifestyle, consumer tech, or brand-driven organizations
Proven ability to lead creative across channels—especially social, paid, and digital marketing
Exceptional taste, storytelling instincts, and understanding of brand systems
A collaborative leader who provides clarity and motivates through empathy and example
Strong communicator with the ability to present and defend ideas confidently
Resourceful, organized, and proactive—anticipating needs before they become blockers
Contributes to a positive, inclusive team culture that celebrates creativity, collaboration, and recognition of great work

Benefits

Flexible vacation
Generous parental leave

Company

The Knot Worldwide

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The Knot Worldwide helps couples navigate and enjoy life’s biggest moments together.

Funding

Current Stage
Public Company
Total Funding
$19.6M
Key Investors
QVCHummer Winblad Venture PartnersAOL
2018-01-01Private Equity
2011-06-27IPO
1999-04-15Series C· $15M

Leadership Team

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Raina Moskowitz
Chief Executive Officer
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Michael Pickrum
Chief Financial Officer
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Company data provided by crunchbase