WBAL-TV 11 Baltimore · 12 hours ago
Digital Content Manager
Baltimore, MD
Full-time
Onsite
Mid, Senior Level
$50K/yr - $55K/yrWBAL NewsRadio 1090 and FM 101.5 and 98 Rock is seeking a Digital Content Manager to oversee their digital content strategy and multimedia initiatives. The role involves managing online content, leading a team of Digital Content Producers, and developing strategies to enhance audience engagement across digital platforms.
Broadcast Media
Responsibilities
Manages online content and operations including selecting and writing material for all our digital platforms
Manages team of Digital Content Producers
Develops and guides execution of strategies to meet digital goals
Creatively develops unique content, event coverage and project ideas for web, mobile and social media
Works to develop content during breaking news
Works closely with news crews and producers coordinating and producing content for digital platforms
Coordinates consistent training of news personnel to contribute to all digital platforms (field gathering and presentation); maximize best practices to involve the whole station as regular contributors
Staff leader in leveraging social networks like Facebook, Twitter/X, Instagram, TikTok and YouTube to provide superior coverage and marketing of news
Uses analytics and performance data to shape editorial strategy, strengthen coverage and grow audience engagement
Helps in executing digital sales initiatives
Qualification
Required
Highly organized
Skillful Writer
Aggressive content gatherer
Detail-Oriented
Social Media savvy
Works well in stressful situations and with deadlines
Good news judgment
Desire to win, especially in breaking news situations
Team player
Be willing to have a flexible schedule
Related experience and/or training considered as well as a combination of education and experience
Preferred
Knowledge and experience with Adobe Premiere, Photoshop, and Audition
Broadcasting degree or equivalent
Knowledge of best practices for Facebook, Twitter/X, Instagram, TikTok and YouTube
Military training from Defense Information School with experience
Benefits
Medical | Dental | Vision
401(k) Matching
Emotional Wellness Support
Paid Time Off
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
Company
WBAL-TV 11 Baltimore
Telling Baltimore's stories since 1948, we are WBAL-TV 11 -- Home of the streaming platform Very Local, the I-Team, the Ravens Broadcast Team, the Baltimore Orioles, the Maryland Lottery, and WBAL-TV's Puppy with a Purpose.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase