Marketing Specialist- Converged Technologies jobs in United States
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Wesco · 16 hours ago

Marketing Specialist- Converged Technologies

Wesco is a leading provider of business-to-business distribution, logistics services, and supply chain solutions. The Marketing Specialist will design, create, and deliver marketing programs to support the growth of company products and services, improve brand awareness, and analyze marketing performance.

CommercialElectronicsManufacturing

Responsibilities

Coordinate with key contacts for implementation and communication of sales promotions and marketing programs and projects from concept development to finished product, including development of marketing collateral such as direct mailers, brochures, flyers, catalog pages, etc
Assist with custom eCommerce implementations, including workflow/order approval set up and maintenance, custom catalog set up and maintenance, custom portal set up and maintenance, personal list set up and maintenance, and eCommerce training material development
Assist with development and manage tracking of eCommerce lead-generation activities such as link building, directory listings, blog, social media, and online press release generation, as requested
Maintain catalog inventory tracking and mailing/fulfillment trends/cost tracking
Assist with research and analysis activities such as web metrics/trend analysis and tracking, competitive web site/eCommerce monitoring, customer research, and competitor research
Manages department FastTrack intranet site
Support the specific sales and marketing needs of One WESCO at a national, regional, and local level
Apply continuous improvement processes to continually identify and eliminate waste and inefficiencies

Qualification

Marketing strategyMulti-channel marketingResearchAnalysisHTML skillsMicrosoft Office SuiteCommunication skillsCreativityTime-management skillsInterpersonal skillsOrganizational skills

Required

Associate's degree required
1 to 3 years of product or field marketing experience
Marketing strategy and implementation, including a working knowledge of multi-channel marketing
Strong mathematical and computer skills, including proficiency with Microsoft Office Suite (Word, Excel, Powerpoint) and at least basic- to intermediate-level HTML skills
Strong written and verbal communication skills, combined with an ability to communicate clearly and succinctly
Strong research and analytical skills, including the ability to spot questionable information or unusual data trends, combined with a disciplined problem-solving process that applies conceptual thinking to identify root cause(s) and provide appropriate solution(s)
Highly organized and detail oriented, with a customer-centric focus and commitment to quality
Able to spot new and evaluate existing business opportunities, including the ability to ask good questions, look beyond the obvious, and see the 'big picture'
Strong creativity, out-of-the-box thinking, and entrepreneurial drive; able to work with autonomy and self-direction
Able to influence others through effective negotiation techniques and strong interpersonal skills, meet deadlines, and deliver results
Able to manage conflict and ambiguous situations through excellent interpersonal skills and team orientation and the ability to make sound decisions based upon a mixture of analysis, wisdom and judgment
Able to utilize effective time-management skills and work in a fast-paced dynamic environment
Demonstrates high levels of integrity and ethics that allow for high levels of intra- and inter-departmental trust

Preferred

Bachelor's degree in marketing or related field
5 years of product or field marketing experience, preferably in Fortune 500 company
3 years of experience in strategic business planning
Knowledge of industry, including suppliers, customers, competition, trends and advances in eCommerce and digital marketing, and WESCO's business lines, strengths and challenges
Able to travel

Benefits

Paid time off
Medical
Dental, and vision coverage
Retirement savings plans

Company

At Wesco, we believe life should run smoothly.

Funding

Current Stage
Public Company
Total Funding
$2.53B
2025-02-25Post Ipo Debt· $800M
2024-02-26Post Ipo Debt· $1.73B
1999-05-12IPO

Leadership Team

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John Engel
Chairman, CEO and President
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David Schulz
Executive Vice President and Chief Financial Officer
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Company data provided by crunchbase