Cresta · 1 day ago
Director of Partner Marketing
United States
Full-time
Remote
Director/Executive
8+ years expCresta is a pioneering company focused on enhancing customer conversations through AI and human intelligence. The Director of Partner Marketing will be responsible for developing and executing scalable partner marketing programs that drive pipeline growth and revenue across various partner types and strategic alliances.
Artificial Intelligence (AI)Intelligent SystemsMachine LearningNatural Language ProcessingTelecommunications
Responsibilities
Own the vision, strategy, and execution of Cresta’s global partner marketing function, building scalable programs that drive partner-sourced and partner-influenced pipeline
Design and operationalize a partner marketing model that supports multiple partner types, products, segments, and geographies
Develop partnership-specific messaging frameworks, joint value propositions, and supporting collateral that enable partners to effectively position and sell joint solutions
Partner closely with partner enablement to create and govern enablement programs, content hubs, and self-serve resources that support partner success
Analyze partner pipeline performance and win/loss dynamics to identify gaps, remove roadblocks, and unlock new growth opportunities across the partner ecosystem
Provide a data-driven point of view to influence product roadmap priorities based on partner feedback, deal insights, and market opportunity
Establish KPI frameworks, dashboards, and operating cadences to measure partner marketing impact and inform decision-making
Collaborate with RevOps and IT to evolve CRM, PRM, and marketing automation workflows that support partner motions at scale
Act as a cross-functional leader and connector across sales, marketing, product, and partnerships to ensure tight GTM alignment
Qualification
Required
8+ years of experience in partner marketing within a SaaS or B2B technology company
Proven success building and scaling partner marketing programs that drive measurable pipeline and revenue impact
Strong understanding of SaaS partner motions, including ISVs, SIs, GSIs, cloud marketplaces, and strategic alliances
Highly data-driven, with deep experience in pipeline metrics, attribution, ROI, and performance reporting
Executive-level communication skills with the ability to influence senior stakeholders across functions
Demonstrated ability to operate in ambiguous environments, build from zero, and scale programs as the business grows
Coachable, resilient, and highly motivated to drive outcomes
Preferred
Experience in contact center technology or customer experience software
Experience in hypergrowth startups or scale-up environments
Background experience in product marketing or solutions marketing
Benefits
Comprehensive medical, dental, and vision coverage with plans to fit you and your family
Flexible PTO to take the time you need, when you need it
Paid parental leave for all new parents welcoming a new child
Retirement savings plan to help you plan for the future
Remote work setup budget to help you create a productive home office
Monthly wellness and communication stipend to keep you connected and balanced
In-office meal program and commuter benefits provided for onsite employees
Company
Cresta
Cresta uses artificial intelligence to assist sales and service agents in the quality of customer service.
201-500 employees
Funding
Current Stage
Late StageTotal Funding
$276MKey Investors
Tiger Global ManagementSequoia CapitalGreylock
2024-11-19Series D· $125M
2022-03-17Series C· $80M
2021-03-31Series B· $50M
Leadership Team
Ping Wu
CEO
Tim Shi
Co-Founder, Board Member
Recent News
Global Venturing
2026-01-21
cresta.com
2026-01-21
2026-01-21
Company data provided by crunchbase