Intuit · 2 days ago
Staff Product Marketing Manager, Go-to-Market
Intuit is redefining financial management for mid-market businesses with their Enterprise Suite. They are seeking a Staff Product Marketing Manager to drive cohesive, cross-channel marketing activation and ensure unified messaging across Product, Sales, Growth, and Marketing.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Lead the go-to-market strategy for new Intuit Enterprise Suite features, editions, and campaigns — from messaging to activation to measurement
Build differentiated positioning and value propositions that drive awareness, engagement, and conversion among mid-market and enterprise audiences
Own cross-functional launch planning — aligning Product, Sales, Marcomms, and Growth teams on strategy, readiness, and execution
Lead cross-channel orchestration, ensuring campaigns, events, and content reinforce a consistent narrative
Create high-impact launch materials and enablement content, including value frameworks, competitive positioning, and sales playbooks
Track performance and insights to inform future programs and continuously improve how we go to market
Qualification
Required
5-7+ years in product marketing, go-to-market strategy, or related roles within B2B SaaS or enterprise software
Proven success orchestrating cross-functional GTM programs that drive awareness, demand, and adoption
Strong strategic thinking and execution - able to manage multiple workstreams and stakeholders
Excellent communication and storytelling skills, with the ability to align diverse teams around a shared vision
Analytical mindset with experience using data and insights to optimize campaigns and GTM effectiveness
Deep collaboration skills across Product, Sales, Growth, and Marketing teams
Preferred
Familiarity with mid-market ERP, financial management, or business software markets is a plus
Benefits
Competitive compensation package
Strong pay for performance rewards approach
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-22
2026-01-22
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