Marrina Decisions · 19 hours ago
REMOTE: Sr. Marketing Automation Consultant
United States
Full-time
Remote
Mid, Senior Level
$70K/yr - $120K/yr
3+ years expMarrina Decisions is a company seeking a Senior Marketing Automation Consultant to manage systems that generate inbound lead traffic. The ideal candidate will utilize Marketo and Salesforce for lead management and optimization while collaborating with various teams to achieve marketing goals.
AdvertisingData VisualizationDigital MarketingEmail MarketingMarketing
No H1B
Responsibilities
Great teamwork and ability manage expectations from multiple groups
Collaborative and hands on best practices of Marketo and SFDC
Must have excellent understanding on Lead Management, Lead Routing, Life-cycle Management
Must have strategic approach considering optimization and scalability in the technologies in Marketing industry
Work with team to review program requirements and identify areas of optimization, update progress on email marketing campaign and programs
Partner with marketing and technical teams to provide data-driven solutions and recommendations in support of critical business needs and goals
Must have experience with managing large sets of data. Maintaining good data health and quality
Maintain pulse of key performance metrics, dashboards and flag leadership when action is required
Manage Lead Quality, Lead Scoring and Lead Routing in Marketo
Assess ad hoc analytic project requests and determine the best approach and team members to support
Advise marketing operations functions on data requirements necessary to perform desired analysis
Ensure that data findings are appropriately visualized in a way that will resonate with stakeholders and clearly highlight implications
Qualification
Required
Minimum Experience: Senior Manager/Supervisor
Must be U.S. Citizen or able to work in the US without corporate sponsorship
Great teamwork and ability manage expectations from multiple groups
Collaborative and hands on best practices of Marketo and SFDC
Excellent understanding on Lead Management, Lead Routing, Life-cycle Management
Strategic approach considering optimization and scalability in the technologies in Marketing industry
Experience with managing large sets of data. Maintaining good data health and quality
Maintain pulse of key performance metrics, dashboards and flag leadership when action is required
Manage Lead Quality, Lead Scoring and Lead Routing in Marketo
Assess ad hoc analytic project requests and determine the best approach and team members to support
Advise marketing operations functions on data requirements necessary to perform desired analysis
Ensure that data findings are appropriately visualized in a way that will resonate with stakeholders and clearly highlight implications
Able to work in a fast paced environment matrixed organization
Program and project management skill is a MUST
3-5 years of Marketo /MAP Experience with 2-3 years of Salesforce Experience
Self motivated, passionate about Marketing Automation and enjoys learning and growing
Team player
Hands-on experience with dashboard and reporting. Must be able to create awesome slides for executive review
Preferred
Lead nurturing and Lead scoring good to have
Benefits
Health Benefits
Paid Vacation
Paid Holidays
Paid Sick Time
Ongoing Training programs
Opportunity to learn and grow in this MarTech world
Company
Marrina Decisions
Marrina Decisions offers marketo optimization, email marketing, and marketo migration services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Madhu Gulati
CEO
Company data provided by crunchbase