Creative Circle · 9 hours ago
Manager, D2C Growth and Optimization
Creative Circle is a health and wellness company seeking a results-driven D2C Growth and Optimization Manager to lead their direct-to-consumer initiatives. The role involves developing and executing growth marketing strategies, collaborating with cross-functional teams, and optimizing the customer journey to drive revenue growth.
Responsibilities
Develop and implement growth marketing strategies focused on direct-to-consumer channels
Analyze customer data and market trends to identify opportunities for optimization and growth
Collaborate with product, marketing, and sales teams to enhance the customer experience across all touchpoints
Monitor and report on key performance indicators (KPIs) related to D2C initiatives, including traffic, conversion rates, and return on ad spend (ROAS)
Test and optimize online marketing campaigns, landing pages, and customer funnels to improve conversion rates
Stay up-to-date with eCommerce trends and best practices, integrating them into our strategies
Lead A/B testing initiatives to identify the most effective marketing tactics
Qualification
Required
Proven experience in eCommerce and direct-to-consumer marketing
Strong knowledge of growth marketing strategies and tactics
Experience in analyzing data and KPIs to drive informed decision-making
Familiarity with conversion rate optimization techniques
Ability to collaborate effectively with cross-functional teams and stakeholders
Excellent analytical skills and attention to detail
Benefits
Paid vacation days, holiday days, and personal days
Comprehensive health benefits (medical, dental, life insurance, and more)
401(k) plan with a company match to prepare for retirement
Corporate marketing to support you with leads and sales
Tuition reimbursement
Company-paid training
Hybrid work schedule
Company
Creative Circle
Creative Circle is one of the largest creative staffing agencies in North America
Funding
Current Stage
Growth StageTotal Funding
unknown2015-05-11Acquired
Leadership Team
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