Cambly Inc. · 4 days ago
Marketing Program Manager (SEO + Community)
San Francisco, CA
Full-time
Hybrid
Mid, Senior Level
$120K/yr - $160K/yr
5+ years expCambly Inc. is transforming how the world learns English by creating authentic human connections through their platform. They are seeking a Marketing Program Manager who will establish Cambly's voice in organic channels and own the SEO/AEO strategy while building community presence. This role involves developing content strategies, managing cross-functional teams, and directly influencing Cambly's long-term growth.
EducationInformation TechnologyMessagingTutoringVideoVideo Chat
Responsibilities
Develop and execute Cambly's SEO/AEO program to increase organic search visibility and ranking for high-intent keywords across markets in APAC, LATAM, and Europe, including localized blog strategy, influencer partnerships for backlinks, and technical SEO implementation in partnership with the Product team
Develop global social media strategy with localized content approaches for different markets and platforms, including Instagram optimization and YouTube expansion plans
Outline measurable goals and create monthly reports on how we are tracking against them
Create content strategy centered on social proof: user testimonials, tutor spotlights, student success stories, and product education that drives conversion and builds community trust
Build community management frameworks for global platforms (including Naver - Korea, among others), local review sites, and global social channels with culturally relevant messaging
Manage SEO content agencies and coordinate with creative teams (designers, video editors, copywriters) to produce high-quality, on-brand content at scale
Track, analyze, and report on SEO, social, and community performance metrics to measure impact, inform strategy iterations, and present insights to leadership
Partner with Growth, Product, and Marketing teams to align content strategy with business goals while monitoring competitive landscape and platform trends in target markets
Qualification
Required
5+ years of experience in SEO, content strategy, or digital marketing with proven track record of building and scaling organic channels
Demonstrated expertise in SEO/AEO strategy, including technical SEO, content optimization, and link-building programs
Strong understanding of social media platforms, algorithms, and content strategies across multiple channels (Instagram, YouTube, TikTok, etc.)
Experience developing and executing content strategies that drive measurable business results (traffic, engagement, conversion)
Experience managing agencies, freelancers, or content teams to produce high-quality work at scale
Proficiency with analytics tools (Google Analytics, SEMrush, Ahrefs, or similar) and ability to translate data into actionable insights
Excellent project management skills with ability to manage multiple initiatives simultaneously
Excellent written and verbal communication skills in English
Preferred
Familiarity with international or APAC markets, particularly Japan and Korea
Familiarity with AI tools for content optimization and SEO research
Experience in language learning, education technology, or subscription businesses
Knowledge of video content strategy for YouTube, Instagram Reels, and TikTok
Background managing influencer content programs or creator partnerships
Benefits
Pre-IPO Stock Options
Company
Cambly Inc.
The Cambly app gives English learners instant 1-on-1 access to friendly native speakers over video chat 24/7.
51-200 employees
H1B Sponsorship
Cambly Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2023 (3)
2022 (2)
2021 (2)
2020 (3)
Funding
Current Stage
Growth StageTotal Funding
$20.2MKey Investors
Bessemer Venture PartnersBenchmark
2018-05-01Series A· $15M
2016-07-30Seed· $3M
2014-06-06Pre Seed· $2.2M
Leadership Team
Sameer Shariff
Co-Founder and CEO
Kevin Law
Co-founder, CTO
Recent News
2025-09-08
Cherubic Ventures
2025-03-10
monashees
2025-01-07
Company data provided by crunchbase