World Travel Holdings · 4 days ago
Social Marketing Specialist
United States
Full-time
Remote
Mid Level
3+ years expWorld Travel Holdings is the nation’s largest cruise agency and award-winning leisure travel company. They are seeking a passionate and analytical Social Marketing Specialist to take full ownership of their social media strategy for owned cruise brands, focusing on brand growth and engagement across social platforms.
Travel
Responsibilities
Full ownership of executing a comprehensive, multi-platform social media strategy for World Travel Holding’s owned cruise brands
Manage the end-to-end content lifecycle: ideate, create, and publish a consistent stream of high-quality, engaging content tailored across each of the social media platforms
Identify and manage relationships with influencers and content creators
Manage influencer campaigns from outreach to execution, with a clear goal of generating authentic, high-performing User-Generated Content (UGC)
Plan, deploy, and optimize paid and organic social media campaigns for several owned cruise brands
Continuously monitor, analyze, and report on key social media metrics. Use data to provide actionable insights
Be perpetually curious and ahead of emerging platforms, trends, and algorithm changes, and proactively recommend new opportunities
Collaborate closely with internal stakeholders to ensure a cohesive and integrated brand message
Qualification
Required
3+ years of hands-on experience in social media management, with a proven track record of growing an online community
Deep, native fluency with all major social media platforms, especially video-first platforms like TikTok and Instagram
Demonstrable experience with executing and optimizing paid social media campaigns
Proven success in building and managing influencer & partnerships relationships
Excellent content creation skills, including copywriting, an eye for design (experience with design tools is a plus), and proficiency in short-form video creation/editing
Company
World Travel Holdings
World Travel Holdings — the world's leading cruise agency and award-winning leisure travel company
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Donald Graff
Chief Financial Officer
Alison Duncan
Brand Manager, Partner Brands
Recent News
2025-09-27
Company data provided by crunchbase