Pyramid Consulting, Inc · 2 months ago
Senior Manager - Paid Media
Pyramid Consulting, Inc. is a leading IT industry company seeking a Senior Manager - Paid Media. The role involves leading paid media strategy for B2C goals, overseeing planning and execution across teams, and converting data into actionable insights.
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Responsibilities
Lead paid media strategy for B2C goals across offline + online channels
Partner with Marketing to build full-funnel, integrated brand campaigns
Oversee day-to-day planning and execution across internal teams + agencies
Own reporting and convert data into actionable insights
Use measurement tools (Brand Lift, awareness, consideration, performance)
Develop audience-first and platform-driven creative guidance
Translate consumer behavior into strategic media decisions
Track trends and recommend opportunities to innovate
Manage multiple workstreams and keep stakeholders updated
Qualification
Required
Paid media strategy
B2C
Campaign management
Measurement & insights
Cross-channel planning (online + offline)
Full-funnel campaign development
Creative + audience insights
Collaboration & communication
Project management
Direct marketing + multi-channel go-to-market experience
Strong storytelling and insight framing
Ability to influence creative and research through data
Strong cross-functional alignment and leadership
Comfort managing complex priorities
Advanced presentation and communication skills
Understanding of measurement models (MMM a plus)
Benefits
Health insurance (medical, dental, vision)
401(k) plan
Paid sick leave (depending on work location)
Company
Pyramid Consulting, Inc
Pyramid Consulting, a global leader in workforce and technology solutions, empowers individuals and organizations to transform and thrive in the most challenging and competitive markets.
Funding
Current Stage
Late StageRecent News
2025-08-18
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