CARFAX · 4 hours ago
Creative Director
Centreville, VA
Full-time
Onsite
Director/Executive
10+ years expCARFAX is a company dedicated to helping consumers make informed decisions about used cars, emphasizing a mission-focused culture. They are seeking a Creative Director to lead their creative team, evolve the brand’s visual identity, and ensure a cohesive experience across all customer touchpoints and channels.
Automotive
Responsibilities
Ensure Carfax is always a brand for the future by evolving a cohesive creative vision across Carfax, B2C and B2B
Develop creative initiatives that pull consumers in and deliver measurable results for B2C (unaided brand awareness and Gen Z engagement) and B2B (supporting lead generation, conversion and revenue)
Champion Car Fox. Foster a Car Fox first approach and get him everywhere and ensure his personality, presence, and visual style celebrates and protects our relentlessly-helpful brand mascot and ensure he is consistently leveraged across all platforms to engage and build brand. Collaborate with the Car Fox Production and UX design teams to bring him to life in new and exciting ways
Lead company-wide creative strategies that ensure a unified, premium, (but still fun) brand experience across all (B2C) and (B2B) channels, including broadcast, digital, social, video, print, and product
Lead brainstorming sessions and guide the concepts for marketing campaigns, product launches, and content initiatives
Collaborate closely with Marketing, Product, Sales, and Leadership teams to ensure creative output directly supports business objectives and marketing KPIs
Manage, mentor, and inspire brand team designers, while fostering a culture of creative excellence across the brand team
Establish and maintain efficient, scalable, and quality-driven creative production workflows
Be the brand police, ensuring high quality, brand compliance, and effectiveness across all formats (web, ads, presentations, collateral, etc.)
Stay current with the latest design trends, creative technologies, and competitor activities to continually elevate the brand's creative output and maintain a brand superiority
Qualification
Required
10+ years of progressive experience in creative development (agency or client-side), with at least 7+ years in a Creative Director or equivalent senior leadership role, and 5+ years working consistently on the same brand(s) (if agency side)
A proven track record of developing and managing cohesive, successful creative campaigns across all major platforms (digital, social, broadcast, print)
Demonstrable expertise in overseeing visual identity, graphic design, and brand guideline adherence
Portfolio showcasing high-impact creative work, including experience working with or creating a brand mascot/character
Demonstrated ability to use creative output to drive specific business outcomes like customer loyalty, advocacy, and revenue growth
Expert-level knowledge of design software and production processes
Excellent communication, presentation, and interpersonal skills, with the ability to articulate creative rationale to executive leadership
Bachelor's or Master's degree in Graphic Design, Advertising, Fine Arts, or a related field
Experience in a high-growth or fast-paced industry (e.g., Tech, CPG, Retail)
Experience working with global or multi-regional creative teams and campaigns
Benefits
Competitive compensation, benefits and generous time-off policies
4-Day summer work weeks and a winter holiday break
401(k) / DCPP matching
Annual bonus program
Casual, dog-friendly, and innovative office spaces
Company
CARFAX
CARFAX provides vehicle history for used car buyers, sellers, and the automotive industry.
1001-5000 employees
H1B Sponsorship
CARFAX has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (18)
2024 (25)
2023 (11)
2022 (23)
2021 (24)
2020 (27)
Funding
Current Stage
Late StageLeadership Team
Bill Eager
Chief Executive Officer
Nakul Goyal
Vice President of Growth
Recent News
2026-01-21
2025-10-09
Company data provided by crunchbase