Salesforce · 3 hours ago
Senior Marketing Analyst, Slack Global Demand Generation
Colorado - Denver
Full-time
Onsite
Mid, Senior Level
$116K/yr - $159K/yr
5+ years expSalesforce is the #1 AI CRM, where humans with agents drive customer success together. They are seeking a Senior Marketing Analyst to drive pipeline and revenue growth by managing the performance of enterprise marketing programs across Slack's Invoice Growth Marketing initiatives. This role involves operational management, content and asset management, multi-channel marketing execution, and performance analytics to enhance demand generation.
Agentic AIArtificial Intelligence (AI)Cloud ComputingCRMSaaSSales EnablementSoftware
Responsibilities
Thinking “global first,” lead localization efforts to ensure our programs are relevant across global operating units, ensuring consistent execution while adapting to regional needs, inspecting how programs are performing in markets, and advocating for market needs outside the US as we develop plans and programs
Create and maintain invoice program landing pages, establish program tagging and nomenclature standards, and optimize system operations
Develop and manage comprehensive demand generation program calendars, ensuring alignment with business objectives and smooth cross-functional execution with an eye to mitigate challenges and dependencies
Maintain centralized content libraries, strategic assets, and invoice program plans with robust organization and manage the audit process for content lifecycles
Support offer repository maintenance, promo package development, and ensure data hygiene across landing pages and campaigns
Partner with vendors and manage budgets for content creation and asset development, including supporting how we assess agency performance and ROI
Develop and optimize email programs that drive consistent pipeline generation
Collaborate closely with digital marketing teams to traffic and optimize paid media programming and performance
Continuously test and optimize landing pages, email programs, and content elements to improve conversion rates and lead quality
Create and maintain automated dashboards and reports for program performance, ROI analysis, and channel optimization
Track and analyze key performance metrics across digital channels and content, providing actionable insights for continuous improvement, and conduct comprehensive analysis across all marketing activities for Slack to help determine the impact on sales pipeline and revenue generation
Continuously improve marketing workflows, setup processes, and data hygiene practices to enhance efficiency and scale
Set up sophisticated email nurtures, create targeted audience segments, and optimize engagement across programs
Qualification
Required
5+ years of experience in multi-touch demand generation, campaign management, or digital marketing, preferably in scaled B2B SaaS organizations
Education: Bachelor's degree in Marketing, Business, or related field
Proven track record of building pipeline through multi-channel programs and owning end-to-end campaign execution
Technical proficiency with marketing automation tools, CRM platforms, and campaign analytics
Analytical Excellence: Extremely data-driven with strong ability to experiment, measure, and optimize based on performance metrics and to derive actionable insights from complex data sets
Project Management: Exceptional ability to manage multiple complex projects simultaneously with strong attention to detail and comfortable establishing standards and processes to meet deliverable requirements
Communication: Outstanding stakeholder management written and verbal skills with the ability to communicate effectively across all organizational levels, including the ability to develop slides and graphics that visualize performance
Bias for Action: Move fast, experiment often, and adapt quickly based on data and feedback
Collaborative Leadership: Thrive in complex, cross-functional environments while building strong partnerships
Growth Mindset: Demonstrate curiosity and ability to excel in fast-paced, high-growth environment
Creative Problem-Solving: Approach challenges with innovative thinking while maintaining operational excellence
Communication Skills: Excellent written and verbal communication with proven stakeholder management abilities
Preferred
Global marketing experience across segments and regions strongly preferred
Technical Skills: Hands-on experience with Salesforce, Tableau, and other marketing/sales technologies preferred
Experience with AI tools and emerging marketing technologies
Benefits
Time off programs
Medical
Dental
Vision
Mental health support
Paid parental leave
Life and disability insurance
401(k)
Employee stock purchasing program
Company
Salesforce
Salesforce is a cloud-based software company that provides customer relationship management software and applications.
10001+ employees
H1B Sponsorship
Salesforce has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1883)
2024 (2296)
2023 (1850)
2022 (2849)
2021 (2124)
2020 (1960)
Funding
Current Stage
Public CompanyTotal Funding
$65.38MKey Investors
Starboard ValueEmergence CapitalHalsey Minor
2022-10-18Post Ipo Equity
2004-06-23IPO
2003-01-01Series Unknown· $1M
Leadership Team
Arundhati Bhattacharya
Chairman & Ceo Salesforce India
Marc Benioff
Chair & CEO
Recent News
2026-01-22
Benzinga.com
2026-01-21
Company data provided by crunchbase