Email Content Development and Performance Lead-Commercial & Investment Bank jobs in United States
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Chase · 5 hours ago

Email Content Development and Performance Lead-Commercial & Investment Bank

position200 White Clay Center Dr, Newark, DE, 19711, US
timeFull-time
remoteOnsite
senioritySenior Level
money$109K/yr - $170K/yr
date7+ years exp

Chase is a leading financial institution offering innovative financial solutions. The Email Content Development and Performance Lead will oversee the strategy, development, and execution of global email campaigns for the Commercial & Investment Bank, managing a team to deliver compelling communications that drive engagement and retention.

BankingFinancial Services

Responsibilities

Lead the development and execution of a comprehensive content strategy for the email channel within CIB Integrated Marketing, covering marketing, servicing, nurture flows, and acquisition campaigns
Manage and mentor a team responsible for content creation, editorial planning, and performance reporting
Oversee the creation of high-quality, personalized content that aligns with business objectives and enhances the client experience
Develop and optimize reporting frameworks to measure content effectiveness, campaign performance, and business impact
Partner with cross-functional teams to ensure content meets legal, regulatory, and brand standards
Drive continuous improvement by leveraging data, industry trends, and competitive insights to inform content and reporting strategies
Present performance insights and recommendations to senior leadership, influencing decision-making and strategic direction
Foster a collaborative, high-performing team culture focused on innovation, accountability, and results

Qualification

Content developmentMarketing communicationsPerformance measurementDigital marketingAdobe WorkfrontAnalytics platformsTeam leadershipMicrosoft Office SuiteAudience segmentationWritten communicationVerbal communication

Required

7+ years of experience in content development, marketing communications, or a related field
Proven track record of developing and executing content strategies that drive measurable business results
Excellent written and verbal communication skills, with the ability to translate complex information into clear, client-friendly language
Strong experience in reporting, analytics, and performance measurement for marketing campaigns
Ability to lead, mentor, and develop high-performing teams
Deep understanding of digital marketing channels, personalization, and audience segmentation
Experience working in a fast-paced, matrixed environment with multiple stakeholders
Proficiency with Adobe Workfront, analytics platforms, and Microsoft Office Suite

Preferred

Experience in a managerial role
Bachelor's degree required; advanced degree preferred
Experience with marketing automation and content optimization tools (e.g., Marketo, Movable Ink, Persado)

Benefits

Comprehensive health care coverage
On-site health and wellness centers
A retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching
And more

Company

Chase

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Chase provides broad range of financial services. It is a sub-organization of JP Morgan Chase.
dateFounded in 2000
location
New York, New York, USA
people-size10001+ employees
web-link
https://www.chase.com/

Funding

Current Stage
Late Stage

Leadership Team

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Mike McDonnell
Managing Director, Head of Chase Travel Platform Product
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Nicole Sanchez
Managing Director, Consumer Bank, GM and Product Executive, Growth Financial Products
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Company data provided by crunchbase