Marketing IT Senior Business Analyst jobs in United States
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Vaiticka Solution · 15 hours ago

Marketing IT Senior Business Analyst

Vaiticka Solution is seeking a Marketing IT Senior Business Analyst to act as a trusted advisor between marketing, IT, and other business functions. The role involves transforming high-level goals into actionable solutions, optimizing technologies, and ensuring seamless integrations to enhance efficiency across departments.

Information Technology & Services
Hiring Manager
Akram Khan
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Responsibilities

Collaborate Across Teams : Act as a trusted advisor between marketing, IT, and other business functions, transforming high-level goals into actionable technical and operational solutions that drive outcomes across multiple departments
Deliver Multi-Purpose Technology Enhancements : Implement and optimize cross-functional technologies (e.g., CRMs, automation platforms, analytics tools) to streamline efficiency for marketing while expanding functionality across departments like sales, operations, and customer success
Lead Seamless Integrations : Work on cross-system integrations, ensuring platforms (e.g., Salesforce, Tableau, and beyond) share accurate data and enable smooth "lead-to-opportunity" processes for marketing and broader organizational performance
Perform Holistic Business Analysis : Identify inefficiencies and improvement opportunities across processes—whether they're marketing campaigns, customer data workflows, or cross-department collaboration efforts. Recommend technical strategies that benefit both marketing and larger-scale business processes
Data-Centric Optimization : Lead efforts in refining data structure, governance, and integration points to enhance insights. Use SQL and other reporting tools (e.g., Tableau) to identify actionable trends supporting marketing, sales, and operational objectives
Manage and Oversee Projects Across Teams : Lead cross-functional departments through the lifecycle of impactful, scalable enterprise solutions. Create deadlines, define responsibilities, and monitor deliverables while maintaining clear communication and engagement with stakeholders
Ensure Compliance and Security : Help ensure alignment across systems integration with compliance frameworks (GDPR, CCPA, etc.), helping safeguard not just marketing activities but broader business regulations

Qualification

CRM systemsSQLData storytellingAnalytics toolsProject managementCompliance knowledgeProblem solving

Required

Proven Technical and Business Process Expertise: Experience managing or implementing operational technologies, including CRM, automation tools, analytics/reporting platforms, or similar cross-department systems
Strong IT Analysis and Problem Solving: Ability to perform deep-dives into complex challenges (across marketing or operational workflows) and solve for long-term scalability and sustainable returns on process improvements
Project Leadership Acumen: Experience successfully leading system design, namely projects where different department systems need precise tracking, integration guard rails (like lead-to-close syncing across apps), and broad reporting capabilities completed on time/efficiency budgets
Strong SQL & Data Storytelling Skills: Proficiency in SQL for querying, analyzing, and auditing data across systems to support marketing and operational reporting needs. Ability to use tools like Salesforce and Tableau to create clear, actionable insights and tell compelling data-driven stories for decision-making across teams

Company

Vaiticka Solution

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Our brand’s primary goal is to offer the necessary recruitment solutions to our corporate clients.

Funding

Current Stage
Growth Stage
Company data provided by crunchbase