Novolyze · 19 hours ago
Marketing Manager M/F - Hybrid
Novolyze is a rapidly growing developer of a technology-driven proprietary platform that helps the global food industry to modernize and digitalize food safety and quality processes. The Marketing Manager will lead demand generation activities and work closely with the sales team to build the company's position as a thought leader in the food safety industry.
Artificial Intelligence (AI)Cloud Data ServicesFood and BeverageFood ProcessingInternet of ThingsQuality AssuranceSaaSSupply Chain Management
Responsibilities
Develop strategies and tactics to grow Novolyze’s lead and prospect pipeline
Assist in building our go-to-market strategy, including product marketing and sales enablement materials
Deploy successful marketing campaigns and own their implementation from ideation to execution
Use a variety of channels, including, events, webinars, email marketing, social media, and performance marketing to generate leads and grow website traffic
Produce valuable and engaging content for our emails, website and blog that attracts and converts our target audience
Manage Novolyze’s presence at in-person and virtual events and webinars
Establish and manage stakeholder and vendor relationships
Measure and analyze results and adjust campaigns accordingly
Qualification
Required
At least 3 years of B2B SaaS/AI marketing experience, within a start-up selling technical solutions
Proven experience in creating successful marketing campaigns that engage, educate, and motivate
Knowledge of marketing and sales automation tools (we're using Zoho)
Team player with excellent management skills to work and interact with cross-functional groups within and outside the company
Up to date with the latest B2B marketing best practices and trends
Ability to manage and prioritize workload to focus on activities that deliver the greatest value to the organization
Ability to translate market and internal data into actionable insights
Company
Novolyze
Novolyze provides a platform to digitize food safety, quality, and sanitation processes for food and beverage manufacturers.
Funding
Current Stage
Early StageTotal Funding
$19.54MKey Investors
WAVE Equity PartnersEuropean Innovation Council
2022-03-23Series A· $15M
2019-10-09Grant· $0.82M
2018-01-18Seed· $2.69M
Recent News
2025-03-04
Google Patent
2025-02-10
Google Patent
2025-02-10
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