Trendline Interactive is now Shift Paradigm · 20 hours ago
QA Lead (Data & Analytics)
Trendline Interactive, now known as Shift Paradigm, is a consultancy focused on implementing technology and data to enhance sales and marketing efforts. They are seeking an experienced QA Lead to manage testing of user experiences, validate data collection, and ensure data quality across various platforms and tools.
AdvertisingDigital MarketingEmailEmail Marketing
Responsibilities
Validate data collection and ingestion across Adobe Data Collection, AEP, and RTCDP (schema conformance, field population, latency)
QA identity stitching, profile qualification, and audience/segment membership to ensure users qualify and activate as expected
Verify audience activation to destinations (Target, Marketo, etc.), including counts, refresh cadence, and suppression logic
Reconcile and validate reporting and analytics outputs (e.g., CJA, dashboards) against source data and expected business rules
Identify, troubleshoot, and document data quality issues, working with engineering and platform teams to resolve root causes
Write test cases based on functional requirements
Qualification
Required
Able to work remotely preferably within the US overlapping with CST time zone
Able to work 40 hours for first 4 weeks; 50% thereafter
Experience testing in an MarTech stack involving the following tools: Adobe Experience Platform, Adobe Target, Adobe Launch, Adobe Customer Journey Analytics, Jira
Self-directed, able to manage their own work/time
Can speak to clients as part of a team to discuss issues
Possesses high level of critical thinking; 'thinks beyond the work order' and raises questions when something is missing or looks off
Company
Trendline Interactive is now Shift Paradigm
We are a modern marketing firm that combines the resources of agencies, consultancies, and systems integrators to enable organizations to rethink digital engagement, implement modern solutions, and optimize programs over time.
H1B Sponsorship
Trendline Interactive is now Shift Paradigm has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Growth Catalyst Partners
2019-06-05Series Unknown
2019-06-05Debt Financing
2018-09-06Private Equity
Company data provided by crunchbase