Pro Standard · 17 hours ago
Influencer & Seeding Manager-Casa Drea
Westbury, NY
Full-time
Onsite
Entry, Mid Level
$100K/yr - $120K/yr
2+ years expPro Standard is seeking an Influencer & Seeding Manager for Casa Drea, a culturally fluent agency focused on creative partnerships. The role involves supporting influencer partnerships, product gifting, and social amplification to enhance brand presence through strategic collaborations and content creation.
ApparelE-CommerceFashionRetail
Hiring Manager
Wendy Zeng
Responsibilities
Identify and source creators, artists, athletes, and stylists who align with brand DNA and campaign goals
Lead all influencer outreach for seeding, gifting, and creative collaboration opportunities
Build and maintain genuine relationships with cultural tastemakers — ensuring they feel seen, valued, and connected to the brand
Maintain a dynamic talent tracker with contact details, platform links, sizing, preferences, and engagement history
Build smart, curated seeding lists for product launches, seasonal moments, and key campaigns
Coordinate logistics for all product shipments — from internal inventory pulls to shipping coordination
Oversee packaging and presentation for seeding kits, ensuring each drop feels elevated and intentional
Follow up post-delivery to gather feedback, secure content, and maintain momentum
Collaborate with the Social Media Manager to brief creators on content needs — including tone, timing, and format
Track incoming content, flag standout pieces, and organize assets for repost or campaign use
Maintain a UGC content library sorted by creator, campaign, and product for easy integration
Track influencer performance across tagged posts, stories, and reels — capturing key metrics like reach, saves, shares, and engagement
Deliver regular recaps with both quantitative data and qualitative insights on cultural resonance
Recommend new talent, formats, or strategies based on what’s driving results
Work closely with Social, Brand, and Design teams to align influencer moments with broader content strategy
Support on-the-ground activations and IRL brand moments — including talent coordination and content capture
Report to the CEO during onboarding and transition into alignment with the Social Media Manager as the team scales
Qualification
Required
2–4 years of experience in influencer marketing, PR, talent relations, or brand-side social coordination
Excellent communicator and natural connector — skilled in building trust and managing creator relationships
Highly organized and execution-focused — able to manage calendars, trackers, and gifting workflows at scale
Culturally fluent — tapped into what (and who) is shaping conversation across sport, fashion, music, and lifestyle
Proficient in Monday.com, Notion, Google Sheets, Metricool/Sprout Social and basic analytics tools
Preferred
Bilingual (Spanish & English) preferred
Bonus: Experience with seeding kits, creator programs, or working directly with stylists, showrooms, or agencies
Company
Pro Standard
Pro Standard is an apparel company that sells caps, jackets, T-shirts, sweatpants, and hoodies.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Wayne Best
Chief Brand Officer
Company data provided by crunchbase