Cirkul · 1 day ago
Marketing Specialist
Tampa, Florida, United States
Full-time
Onsite
Mid Level
3+ years expCirkul is a rapidly growing company on a mission to transform how beverages are developed, distributed, and enjoyed. The Marketing Specialist will support and execute Cirkul’s brand-building efforts across influencer marketing, brand initiatives, and public relations, while collaborating with various internal teams to ensure consistent brand messaging and timely execution.
Consumer GoodsFood and BeverageWater
No H1B
Responsibilities
Execute influencer marketing campaigns that drive brand awareness, engagement, and conversion
Support brand initiatives and launches with cohesive messaging across creators, PR, and owned channels
Assist in securing earned media coverage and managing PR deliverables
Track and report on campaign performance, providing insights and recommendations
Own day-to-day execution of influencer programs, from outreach to content delivery
Manage timelines, assets, and communication across multiple campaigns
Proactively identify opportunities to improve processes, partnerships, and storytelling
Make informed recommendations on creators, partnerships, and messaging based on performance data and brand fit
Balance speed and quality when executing in a fast-moving environment
Escalate risks and opportunities thoughtfully, with proposed solutions
Build and maintain strong relationships with influencers, creators, agencies, and media contacts
Partner closely with internal teams to align brand, social, and commercial goals
Represent Cirkul’s brand values in all external communications
Deliver work that is reliable, detail-oriented, and on time
Communicate clearly and consistently with internal stakeholders and partners
Follow through on commitments and maintain a high standard of professionalism
Ensure all influencer, brand, and PR efforts resonate with Cirkul’s core consumer
Advocate for authentic storytelling that reflects how customers actually use and love the product
Use customer insights and feedback to inform campaigns and messaging
Qualification
Required
3-5 years of experience in marketing, influencer marketing, brand, PR, or a related field
Experience working with influencers and creators, ideally in CPG, food & beverage, or consumer brands
Strong organizational and communication skills, both written and verbal
Comfort working in a fast-paced, high-growth environment
Data-aware mindset with the ability to track performance and extract insights
Passion for brand building, culture, and social-first storytelling
Benefits
Generous benefits, 401k match, and PTO (even insurance for your fur babies!)
Employee discounts on Cirkul products
New corporate office space with great amenities
Opportunity to work with a best in class team, in a hyper growth company, taking over the hydration industry
A culture that rewards results
Company
Cirkul
Cirkul is a beverage company that makes drinking water with delicious and nutritious flavors.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$111.57MKey Investors
SC.HoldingsAF Ventures
2022-06-13Series C· $70M
2021-08-12Series B· $30M
2020-09-17Series Unknown· $6.7M
Leadership Team
Garrett Waggoner
CEO/Founder
Andy Gay
Founder/President
Recent News
EIN Presswire
2025-09-04
2025-07-16
Seattle TechFlash
2025-06-11
Company data provided by crunchbase