AKQA · 1 week ago
Senior Copywriter (Social)
San Francisco
Full-time
Onsite
Senior Level
$60K/yr - $140K/yrAKQA is a company that focuses on the imaginative application of art and science to create innovative digital services. The Senior Copywriter – Social & Brand Voice (Fashion) will define and drive a leading global fashion brand’s tone of voice across social platforms, particularly TikTok, while crafting culturally relevant ideas and collaborating with various teams.
AdvertisingAdviceDigital MediaE-Commerce PlatformsMobileProduct DesignPublic RelationsSocial MediaWeb Development
Responsibilities
Exceptional short-form copywriting craft for social: headlines, hooks, captions and TikTok-native scripts
Proven experience shaping or leading a brand voice / tone of voice across social platforms
Platform fluency: deep understanding of how voice and format shift across TikTok, Instagram and emerging channels
Strong conceptual thinking: able to originate platform-first ideas, not just execute assignments
Experience collaborating with creators/influencers, including on-set direction
Ability to step in front of the camera to create content, even if just to prototype an idea
Content creation skills a strong plus: self-shooting, TikTok-style editing, prototyping rough cuts and VO reads
Ability to iterate based on performance insights and feedback
Cultural awareness and relevance within fashion, lifestyle and youth culture spaces
Ability to translate brand and social strategy into culturally relevant copy and concepts
Experience working cross-functionally with social strategists, designers, motion editors, producers and community teams
Ability to quickly prototype ideas and iterate based on performance insights and feedback
Strong presentation skills: can clearly articulate voice systems, rationale and ideas to clients and internal leadership
Knowledge of contemporary advertising, communications and social marketing practices, including platform governance
Takes responsibility for on-time deliverables and maintains high craft standards in fast-paced environments
Qualification
Required
Exceptional short-form copywriting craft for social: headlines, hooks, captions and TikTok-native scripts
Proven experience shaping or leading a brand voice / tone of voice across social platforms
Platform fluency: deep understanding of how voice and format shift across TikTok, Instagram and emerging channels
Strong conceptual thinking: able to originate platform-first ideas, not just execute assignments
Experience collaborating with creators/influencers, including on-set direction
Ability to step in front of the camera to create content, even if just to prototype an idea
Content creation skills a strong plus: self-shooting, TikTok-style editing, prototyping rough cuts and VO reads
Ability to iterate based on performance insights and feedback
Cultural awareness and relevance within fashion, lifestyle and youth culture spaces
Ability to translate brand and social strategy into culturally relevant copy and concepts
Experience working cross-functionally with social strategists, designers, motion editors, producers and community teams
Ability to quickly prototype ideas and iterate based on performance insights and feedback
Strong presentation skills: can clearly articulate voice systems, rationale and ideas to clients and internal leadership
Knowledge of contemporary advertising, communications and social marketing practices, including platform governance
Takes responsibility for on-time deliverables and maintains high craft standards in fast-paced environments
You live and breathe social; native understanding of TikTok vernacular, trends and pacing
You can flex voice confidently across platforms without breaking the brand
You bring platform-first concepts to the table and elevate team copy standards
You move fast without sacrificing craft and are comfortable owning projects with self-sufficiency
You have an instinct for cultural relevance and the nuances of fashion and youth culture
You have extreme attention to detail, editorial rigor and a strong sense of structure
You're collaborative, proactive and comfortable partnering directly with clients and creators
You're energized by ambiguity and driven to test, learn and iterate
Company
AKQA
AKQA is an ideas and innovation company that uses the imaginative application of art and science to create ideas, products, and services. It is a sub-organization of WPP.
Founded in 1994
1001-5000 employees
H1B Sponsorship
AKQA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (6)
2023 (8)
2022 (9)
2021 (8)
2020 (20)
Funding
Current Stage
Late StageTotal Funding
$71MKey Investors
Francisco Partners
2012-06-20Acquired
2001-03-21Series Unknown· $71M
Leadership Team
Baiju Shah
Global CEO
Miriam Plon
Global Chief Strategy Officer
Recent News
2025-12-24
London Evening Standard
2025-10-31
Company data provided by crunchbase