CertaSite · 3 days ago
Regional Sales Manager
Greensburg, PA
Full-time
Onsite
Senior Level
5+ years expCertaSite is a fast-growing fire protection and life safety company. They are seeking a Regional Sales Manager to lead and develop a high-performing field sales team, drive new business growth, and ensure exceptional customer experience across designated territories.
Public Safety
Responsibilities
Drive sales, gross margin, and profitability growth
Responsible for area sales and profit plans to budget through successful leadership, organizational plans, customer service, and outstanding execution of all sales processes
Know and manage the business by effectively using financial reports, assessing results, and developing specific actions directly related to business development and growth
Assist with the integration of acquired businesses within region
Know our top customers by interacting with them, observing purchasing habits, associate and customer experience
Responsible to ensure that all associates are current and up to date with fire and life safety knowledge, use, and related product applications through a commitment to formalized training and development within prescribed timelines and standards
Accountable to ensure that trends of underperformance are formally addressed, with clear and documented performance improvement plans
Lead and develop a multi-state team of Account Executives (AEs) focused on new business acquisition
Conduct ongoing field ride-alongs, coaching sessions, and performance evaluations
Foster a positive, winning culture centered on accountability, teamwork, and continuous improvement
Implement sales processes, tools, and best practices to maximize productivity, prospecting activity, and close rates
Achieve and exceed monthly, quarterly, and annual new business booking targets
Collaborate with Marketing to drive pipeline development, lead flow, and demand generation efforts
Support AEs in prospecting, cold outreach, quoting new customers, and executing high-impact presentations
Ensure accurate and timely use of CRM (HubSpot) for forecasting, reporting, and activity management
Collaborate closely with Operations and Service teams to ensure smooth onboarding of new customers and alignment on customer expectations
Participate in branch meetings, QBRs, operational reviews, and strategic planning sessions
Strengthen relationships with AHJs, contractors, facility managers, and key industry partners to support new business opportunities
Develop territory growth strategies based on new business potential, competitive landscape, and market segmentation
Analyze performance trends and adjust plans proactively
Support hiring, onboarding, and training of new AEs across the region
Qualification
Required
5+ years of B2B sales experience, preferably in fire protection, life safety, building services, industrial services, or related industries
2+ years of leadership experience managing a field sales team
Proven track record of exceeding new business quotas and developing high-performing reps
Strong understanding of sales process, prospecting, pipeline creation, and forecasting
Excellent communication, coaching, and presentation skills
Willingness and ability to travel 60--70% across designated territories
Valid driver's license
Preferred
Business to Business fire and life safety industry experience driving revenue and helping build strong GTM strategies
Demonstrated track record of uncovering opportunities and advancing prospect opportunities to close by following a prescribed selling campaign process
Strong orientation to delivering winning outcomes and possessing an emotional engine that is contagiously felt throughout the organization
Proficiency in identifying high value prospects, running a disciplined sales campaign and converting prospects into CertaSite customers
Benefits
Uncapped commission plans
Education & Certification reimbursement program
Referral bonuses starting at $1,000 per referral
Comprehensive medical plan options, including dental and vision
401K plan with company match
Generous paid time off, paid holidays, and paid parental leave
Management opportunities
Company giveaways
Opportunities for community service and charity involvement
Work at a mission-driven company, focused on people
Continued growth and expansion into new markets and products and services
Company
CertaSite
CertaSite is a commercial fire protection and life safety company.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2025-12-10Acquired
2018-06-01Private Equity
Leadership Team
Jeff Wyatt
Chief Executive Officer
Brian Paplaski
Chief Financial Officer
Recent News
Twin Cities Business
2025-12-13
capital-riesgo.es
2025-12-12
2025-12-12
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